The broad scope of Mr. Wiland's studies reflects a deep intellectual curiosity and a multidisciplinary approach that has informed his work in predictive analytics and consumer behavior forecasting.
PARIS, TN, May 14, 2024 /24-7PressRelease/ -- Phillip A. Wiland has been recognized for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
With a distinguished career spanning over five decades, Mr. Wiland has made significant contributions to the field of direct-to-consumer marketing. Currently serving as the president of Classics by Wiland, he continues to assist organizations, ranging from nonprofits to commercial businesses, in effectively marketing their products or services to the public. Mr. Wiland's expertise in marketing is deeply rooted in his innovative approach to predictive analytics and artificial intelligence, which has revolutionized consumer behavior forecasting and marketing efficiency.
Before his current role, Mr. Wiland held the position of chairman and chief executive officer at Wiland Inc. from 2005 to 2024. His leadership at Wiland Inc. was marked by groundbreaking advancements in data analytics and digital marketing solutions that have left an indelible mark on the industry. Prior to this, Mr. Wiland served as chairman and chief executive officer of Wiland Services, where he was instrumental in developing the carrier route presort process now widely used by the post office, as well as "Merge Purge Software"—innovations that significantly improved the efficiency of direct mail marketing.
Mr. Wiland's military service in the U.S. Air Force further exemplifies his diverse skill set and dedication. His membership in prestigious industry-related organizations such as the Direct Marketing Association of Washington, the Marketing Club of New York, and the Association of National Advertisers underscores his commitment to excellence and innovation in his field.
Mr. Wiland's educational foundation laid the groundwork for his illustrious career. He graduated with a Bachelor of Arts in political science with minors in literature, math, economics, and American history from the University of Missouri in 1968. The broad scope of Mr. Wiland's studies reflects a deep intellectual curiosity and a multidisciplinary approach that has informed his work in predictive analytics and consumer behavior forecasting.
Outside of his professional life, Mr. Wiland is deeply involved in civic-minded organizations. He has served as president of the Hakes-Wiland Christian Foundation since 1984 and is actively involved with The Nonprofit Alliance. Mr. Wiland's commitment to philanthropy is further evidenced by numerous awards recognizing his contributions to both the business and nonprofit sectors, including the inaugural Changemaker Award from the Direct Marketing Association of Washington and being named one of the 100 Most Intriguing Entrepreneurs by Goldman Sachs in 2021.
In his personal life, Mr. Wiland is a devoted father to three daughters and one son. His passions include driving classic cars, photography, and traveling—interests that reflect his appreciation for beauty, precision, and exploration. Looking ahead, Mr. Wiland is dedicated to leading a long and healthy life that allows him to continue making meaningful contributions to society. His life's work serves as an inspiration to many within and beyond his professional circle, embodying a blend of innovation, leadership, and altruism that transcends the boundaries of business and philanthropy.
About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Marquis celebrates its 125th anniversary in 2023, and Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. Marquis® publications may be visited at the official Marquis Who's Who® website at www.marquiswhoswho.com.
# # #