All Press Releases for June 17, 2024

Marquis Who's Who Honors Andrew F. Bennink for Expertise in Fintech and Search Engine Optimization & Growth Consulting

Andrew Bennink is lauded as a principal product manager at Achieve and founder of OptiMatch SEO



    BOSTON, MA, June 17, 2024 /24-7PressRelease/ -- Andrew Bennink has been recognized for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. Bennink is a distinguished principal product manager for organic growth at Achieve, a leader in fintech, where he has made significant strides after a successful first full year, in which Organic became the consistent #1 or #2 profit driving channel company-wide. In this role, he is instrumental in publishing content that meets new search demand, managing technical SEO, working with engineering and product to drive site enhancements, expanding business awareness, and attracting and retaining organic traffic.

His efforts span five business units, producing 30 to 50 articles monthly and managing four websites and two applications with the support of a dedicated internal and external team. Mr. Bennink's expertise in leveraging data and tools to provide invaluable insights has positioned him for continued success and positive impact in debt resolution, debt relief, personal loans, home loans, and debt consolidation.

Before his current role at Achieve, Mr. Bennink founded OptiMatch SEO in 2015 and continues serving as its principal of growth and a search engine optimization (SEO) and growth consultant. Leveraging his former success in this sector, he was an SEO leader at Chewy from 2019 to 2023 where he led Chewy Pharmacy's progression from worst-to-first in organic traffic among major competitors, an SEO team lead at Invaluable between 2017 and 2019 where he drove 57% of total site traffic, and an SEO manager at Shoes.com from 2016 to 2017 where he drove tremendous growth that culminated in a Walmart acquisition. Mr. Bennink's career in search engine optimization began at Staples, where he progressed from an SEO project manager in 2012 to an SEO program manager between 2015 and 2016.

Mr. Bennink's early career included entertainment, social media, finance, and operations, where he worked for companies like Almo Sounds Inc., College Tonight, and Brown Brothers Harriman. His foundation was built through internships as a business consultant at Value Retail PLC in 2006 and as a legislative consultant for the Commonwealth of Massachusetts in 2005.

In preparation for his career, Mr. Bennink achieved a bachelor's degree in history from Emory University in 2008 and is currently an MBA Candidate at Quantic School of Business and Technology. These educational achievements have provided him with a solid foundation to excel in his profession.

Outside of his professional endeavors, Mr. Bennink is committed to giving back to the community through volunteer work as a consultant and coach for HELP since 2024 and through donations to various organizations, including Saint Jude Children's Research Hospital, Shriners Hospitals for Children, and the ASPCA. Mr. Bennink also contributes a small percentage of his paycheck to his Employee Care Fund at Achieve, which supports additional compensation, benefits and emergency relief for hourly employees in places like call centers. These employees are critical for driving business growth. He has scaled his contribution as his compensation has increased, and he will continue to do so.

Mr. Bennink's contributions have been recognized with several awards, including a Content Award and Marketing Star from Staples in 2014 and 2015, respectively, and being named Employee of the Month by CEO Rob Weisberg of Invaluable in 2018. Additionally, he shared his expertise as a guest on the Ivy Podcast in 2020.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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