All Press Releases for August 26, 2024

Abby Coffin Wright Celebrated for Dedication to the Field of Healthcare

Abby Coffin Wright channels years of expertise into her work with PHAZE 4 Medical



Ms. Wright's ultimate goal is to close the gap for small startup biotech companies, especially those at the seed funding or Series A stage.

    LONGMONT, CO, August 26, 2024 /24-7PressRelease/ -- Abby Coffin Wright has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

A seasoned, entrepreneurial healthcare expert with policy and business development expertise, Ms. Wright excels as the founder, adviser, and chief executive officer of PHAZE 4 Medical, a fractional Market Access agency that supports biotechnology and life sciences companies transitioning from research and development to commercialization. In this capacity, she liaises with partner companies and clients to develop strategic plans for introducing their products to Medicare and/or commercial payers. Additionally, Ms. Wright supports strategy development to obtain the necessary coding and pricing for innovative technologies, provides strategic advisory services, and creates leadership presentations and realistic timelines to achieving reimbursement.

Before establishing herself as the chief executive officer of PHAZE 4 Medical, Ms. Wright led the restructure of Binx Health Inc., including the development and execution of national self-collection testing go-to-market sales as the Vice president of business development and market access. Similarly, she worked for Biodesix, Inc. for almost a decade in multiple roles including vice president of market access, senior director of reimbursement policy, and director of customer support and reimbursement. During the early stages of her career, Ms. Wright gained valuable professional expertise as s a part-time intern specializing in business development and payer relations for Precision Therapeutics, Inc. and playing professional soccer in Madrid, Spain.

An expert in her field, Ms. Wright earned a Bachelor of Science in Decision Sciences with a minor in entrepreneurship and a Bachelor of Arts in Spanish language and literature from Carnegie Mellon University. Subsequently, she expanded her professional knowledge by completing a Master of International Business in bilingual and multicultural studies at the University of Alcalá. Driven to remain abreast of changes in the field, she aligns herself with the American Translation Association and the Colorado BioScience Association. In addition to her professional and educational endeavors, Ms. Wright contributes to her community as a Mile High 360 associate board member and local soccer coach.

Ms. Wright received a Peak Talent Award from the Colorado BioScience Association in light of her outstanding achievements. While her career has been filled with highlights, she takes the most pride in founding PHAZE 4 Medical and successfully obtaining Medicare coverage for lab diagnostics and digital health solutions across different Medicare jurisdictions during her career.

Though hard work and dedication have brought her far in her career, Ms. Wright credits her success to her mentors' support and guidance. Looking ahead, she intends to expand PHAZE 4 Medical into a full-fledged consulting advisory firm. The company has experienced considerable growth in the past year, transitioning from a one-person operation to a team comprising 12 additional personnel. Ms. Wright's ultimate goal is to close the gap for small startup biotech companies, especially those at the seed funding or Series A stage, to ensure that patients have access to their innovative technologies coming to market.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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