All Press Releases for October 09, 2024

Marquis Who's Who Honors Amie Mae Wentz, MBA, for Expertise in Brand Management

Amie Mae Wentz, MBA, is an expert in brand portfolio optimization and diversification at Emmi Roth, Emmi Group



Her contributions have been featured in various articles and professional publications, underscoring her impact on branding and marketing.

    MENASHA, WI, October 09, 2024 /24-7PressRelease/ -- Amie Mae Wentz, MBA, has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Ms. Wentz is distinguished for her success in brand management. Since 2023, she has been the director of brand management at Emmi Roth, Emmi Group, a cheesemaking company in Fitchburg, Wisconsin. In this role, she is responsible for brand portfolio optimization, diversification, and driving the success and growth of all Emmi Roth brands. Achieving great success in her role, Ms. Wentz has been instrumental in rebranding the brand into a cleaner label and doubling its business model, a feat she accomplished within a month alongside a coworker.

Affiliated with the food company since 2022, Ms. Wentz formerly served as a senior brand manager. Besides her responsibilities at Emmi Roth, she has been teaching as a Master of Business Administration adjunct professor at her alma mater, Lakeland University, in Plymouth, Wisconsin, since 2020, educating future business leaders.

Leveraging over 20 years of proven success in sales and branding, Ms. Wentz was the senior brand manager and marketing lead for the Northeast and South regions at Johnsonville LLC from 2021 to 2022. She also served as the brand manager for Italian products and marketing lead for the Northeast region between 2019 and 2021.

Recruited from Kimberly-Clark, KCWW, Ms. Wentz's tenure spanned from 2011 to 2019. She initially worked as a senior marketplace analyst, then became an advanced analytics specialist for Cottonelle Marketing Research. Subsequently, she became a senior associate brand manager for Cottonelle brand planning and execution, brand manager for Huggies and brand manager for household and family care sustainability.

Ms. Wentz also found success as an associate client manager at The Nielsen Company (US) LLC from 2008 to 2011. She entered the professional world as a sales manager at GSK plc in 2003.
Ms. Wentz's academic background includes a bachelor's degree in accounting, cum laude, in 2009 and a Master of Business Administration in accounting in 2015 from Lakeland University in Plymouth, Wisconsin.

In addition to her professional achievements, Ms. Wentz is actively involved in industry-related organizations as the founder of the Women's Network Forum within the Wisconsin Grocers Association. Her dedication extends beyond her career involvement as a donor to women's domestic abuse shelters.

Ms. Wentz's journey reflects her expertise in brand management, research strategies, benchmarking, strategic business planning, relationship building, financial operations and budgeting. Her contributions have been featured in various articles and professional publications, underscoring her impact on branding and marketing. Ms. Wentz has also received numerous accolades throughout her career, including a Leadership Award from FSC in 2018, multiple Brand Manager Awards from Johnsonville LLC and recognition from Huggies at Kimberly-Clark. She attributes her success to her mentors, who provided invaluable advice and guidance throughout her career, her willingness to learn, and her passion for building and rebuilding brands.

Enthusiastic about future success, Ms. Wentz aims to further grow Athenos and make it more successful while continuing to develop and educate her team so they are prepared for future roles.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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