All Press Releases for October 10, 2024

Xavier JJ Facon Showcases Expertise in Media Technology

Xavier JJ Facon serves as a global product leader and the senior vice president of retail products at Nielsen Consumer LLC



His expertise spans advanced analytics, artificial intelligence, data science, personalization, and improving and measuring media effectiveness.

    NEW YORK, NY, October 10, 2024 /24-7PressRelease/ -- Xavier JJ Facon has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility and prominence in a field are all taken into account during the selection process.

Mr. Facon is a distinguished product leader with decades of experience in media and advertising technology innovation, particularly in applying media offerings to the retail sector. Currently, he holds the position of global product leader and senior vice president of retail products at Nielsen Consumer LLC. His expertise spans advanced analytics, artificial intelligence, data science, personalization, and improving and measuring media effectiveness.

Prior to his current role, Mr. Facon served as the global head of retail media and the managing director of NIQ Activate at Nielsen Consumer from 2021 to 2023. During this period, he was instrumental in driving the company's retail media initiatives. From 2020 until 2021, he was the senior vice president of strategy at Quotient Technology Inc., now part of Neptune Retail Solutions, where he played a crucial role in strategic planning and business expansion.

Mr. Facon's tenure at Quotient Technology began in 2017 when he took on the role of senior vice president of media technology and product. He held this position until 2020, during which time he significantly contributed to the company's technological advancements. Between 2010 and 2017, he served as the chief technical officer and head of product at Crisp, a company he founded. Under his leadership, Crisp was acquired by Quotient Technology.

In addition to his roles at Crisp and Quotient Technology, Mr. Facon co-founded LogicChain Inc. in 1998 and held the position of senior vice president until 2002. In partnership with the MotorolaNet Solutions Group, Mr. Facon also co-founded Micro Java Networks as innovation lab for the very first mobile applications in North America. His entrepreneurial spirit and innovative mindset have been evident throughout his career.

Laying the groundwork for Mr. Facon's professional achievements was his strong work-ethic and academic background. He subsequently earned a Bachelor of Science in computer sciences from VIVES University (K.U. Leuven Association) in Belgium in 1997, followed by the completion of further coursework in computer science from the same institution.

One of Mr. Facon's highlights throughout the duration of his extensive career was the acquisition of his business, Crisp, by Quotient Technology. Upon acquisition, he was given the ability to rapidly grow the company's media division. In a remarkably short amount of time, he acquired several other companies and merged them, and in less than two years, he helped grow the media division tenfold.

During his career, Mr. Facon has received numerous accolades, including being named the most creative person by Business Insight and receiving a lifetime achievement award. He has also been featured as a keynote speaker at major conferences and holds a patent for a computer system and method for dynamically generating an image from digital content items, awarded in 2020.

Beyond his primary professional endeavors, Mr. Facon is actively involved in industry-related organizations, having served as an executive committee member at BelCham from 2014 to 2019. He is also a member of advisory boards for Venvee, Inc. and Trifecta Ltd., contributing his expertise to these organizations.

Mr. Facon's remarkable journey is characterized by his ability to simplify complex concepts, make quick decisions and lead teams effectively. Looking ahead, he plans to return to true entrepreneurship with aspirations of growing other companies that mirror the successes he achieved with Crisp.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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