Her most significant achievement was supporting her clients at the Horatio Alger Association of Distinguished Americans, Inc. by organizing their annual awards event with around 1,000 attendees.
WASHINGTON, DC, November 08, 2024 /24-7PressRelease/ -- Alexandra J. Herrera, CMP, has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
Ms. Herrera, a certified meeting professional, has established herself as a distinguished figure in the events industry. With a career spanning over a decade, she recently started at SEMAFOR in early October and is excited to be the new Senior Director of Live Journalism. Before joining SEMAFOR, she held the title of Senior Event Director at Linder Global Events, where she had been instrumental since 2016. In her role, she consulted and managed events with budgets up to $20 million, worked closely with Linder's largest clients year-round and supported the events department to ensure operational goals were met.
Ms. Herrera's journey at Linder Global Events began in 2016 when she joined as an Event Coordinator. Her exceptional skills in project management and strategic partnerships quickly propelled her to the position of Event Manager in 2017. By 2020, she had advanced to Event Director, a role she held until August 2024 when she was promoted to senior event director. Prior to her tenure at Linder Global Events, Ms. Herrera gained valuable experience as an Event Assistant at EVOKE Design & Creative from 2011 to 2015 and served as General Manager and Production Assistant at Buffa's Dance Studio, Ltd. from 2005 to 2015.
Ms. Herrera's most significant achievement was supporting her clients at the Horatio Alger Association of Distinguished Americans, Inc. by organizing their annual awards event with around 1,000 attendees. Her responsibilities for this event included managing logistics, event creative, personnel such as security teams and more.
Ms. Herrera's academic background includes a master's degree in Tourism Administration in Event and Meeting Management from The George Washington University in 2015. She also obtained a Bachelor of Science in Business Management with a minor in Spanish from Sweet Briar College in 2011.
Ms. Herrera's professional achievements are complemented by her active involvement in industry-related organizations. She has been a member of Meeting Professionals International since 2014 and has been supporting the Networking Committee for the last year. Her dedication to the field is further evidenced by becoming a Certified Meeting Professional through the Events Industry Council, first obtained in 2018 and renewed through 2028.
Ms. Herrera attributes her success to the unwavering support of her parents, who encouraged her to dream big and foster meaningful connections. This upbringing instilled in her the importance of networking and learning from others, which have been crucial skills throughout her career. She takes pride in supporting others in the best interest of the client and the team, earning a reputation for being reliable and supportive.
Outside of her professional life, Ms. Herrera is deeply involved in her community. She has volunteered with Burke Civic Ballet since 2007 and Buffa's Dance Studio Ltd since 2016. Additionally, she has been a member of the Advisory Committee for the Latin American Design Week since 2023.
In her personal life, Ms. Herrera enjoys traveling, discovering new restaurants, supporting the arts, and spending time with family and friends. Looking ahead, she is focused on expanding her repertoire of events and continuing to learn in this next decade as an event professional. She is also excited about joining SEMAFOR to contribute to their events department and aims to become a go-to figure in the industry.
About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.
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