WEST WINDSOR, NJ, March 04, 2025 /24-7PressRelease/ -- Amol Naresh has been selected for inclusion in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. Amol Naresh is a recognized expert in CRM-driven digital transformation, specializing in artificial intelligence (AI), with a career that spans over two decades. As the director of digital transformation at Dr. Reddy's Laboratories Ltd., he has led several groundbreaking initiatives. Since 2022, he has spearheaded projects such as BRIGHT (Bid-Right), an innovative bid management system that significantly reduced processing times integrating it with the Pricing Intelligence Engine, an AI-powered tool that enhances pricing accuracy. His establishment of a Salesforce Center of Excellence (CoE) has facilitated the rollout of CRM tools across multiple regions, marking a significant milestone in his career. He is dedicated to providing a positive customer experience, acting as a customer advocate within his organization by voicing customer needs and aligning strategic decisions while designing products and solutions to meet those needs. He emphasizes that there are always individuals behind the scenes diligently working to ensure the best outcomes for customers.

Prior to his current role, Mr. Amol Naresh served as associate director at Dr. Reddy's Laboratories in India from 2019 to 2022, where he introduced an automation for smarter bidding decisions. His tenure at FCA India Automobiles Private Ltd as CRM divisional manager from 2018 to 2019 saw him hone his expertise in operational customer relationship management. In addition to his corporate roles, Amol has made a significant impact in the consulting space. He has worked with a variety of organizations, including BigTapp Analytics in Malaysia, Hansa Cequity for Mahindra & Mahindra, and CarDekho, helping them optimize their CRM processes and digital marketing strategies. His independent consulting work has been focused on digital transformation through CRM, customer engagement, and leveraging analytics to drive business outcomes.

Mr. Amol Naresh's earlier career includes significant contributions as a CRM consultant for the PMO program Mahindra Heartbeat at Hansa Customer Equity from 2015 to 2016. His role as the general manager for customer centricity at Godrej Properties from 2013 to 2014 and as the head of CRM, at Volkswagen Group Sales India Private Limited from 2010 to 2013 further solidified his reputation in the industry. Notably, during his time at Maruti Suzuki India Limited from 2006 to 2010, he led the aCRM project, which digitally transformed customer engagement through data analytics and personalized marketing campaigns. The project became a case study in leading business schools and was recognized in top media outlets like The Times of India. He also pioneered the NRI Dil Se program, an innovative e-commerce platform for NRIs to gift cars to their loved ones in India, which became a benchmark for digital excellence in the automotive sector. Mr. Amol Naresh also served as a regional manager at Shiksha Advisory and Educational Services, a startup, from 2005 to 2006. He commenced his career in 2001 as a co-founding member of Adroit Web Solutions, a startup, where he remained for three years.

Amol's academic background includes a Bachelor of Technology in chemical engineering from the prestigious Indian Institute of Technology (IIT), Bombay, which he earned in 2001. His commitment to continuous learning is evident through numerous certifications, including as a Certified AI Associate from Salesforce, certificates in AI applications for growth from Kellogg Executive Education, in digital marketing and analytics from the Indian School of Business, and the Designing and Building AI Products and Services course from MIT xPRO.

Amol's professional achievements have been recognized by major media outlets such as The Times of India, Business Standard and Yahoo! News. He judged the Effie Awards in both 2024 and 2025, showcasing his thought leadership in customer engagement and digital transformation. His dedication also extends beyond his professional life. He is also an active mentor and evaluator, providing feedback to emerging professionals and guiding their career development. He is passionate about helping others grow and has contributed to various guidance and feedback processes, empowering individuals to enhance their performance and achieve their professional goals. He contributes to underprivileged children's education initiatives and has received multiple awards for his business transformational work, including the Digital Transformation Leader Award from Dr. Reddy's Laboratories Ltd. in 2024. Earlier in his career, he earned several Achievement Awards from Maruti Suzuki, Volkswagen and Godrej Properties. Moreover, CRM Annual programs were twice adjudged the Best CRM Program in the Automobile Sector at the 5th and 6th Loyalty Summits in 2012 and 2013 respectively.

Outside his professional endeavors, Mr. Amol Naresh enjoys playing chess and values time spent with his family, including his wife Shama, who is a lawyer, and their children, Angel Precious and Valentina Precious. Looking ahead, he plans to focus on advancing CRM programs by integrating AI technology into well-established products, including Salesforce and Microsoft Dynamics. His vision is to democratize AI-CRM solutions, making these tools accessible to businesses of all sizes, from small to large, across all industries. He aims to enhance customer experiences by providing AI-CRM solutions that foster community growth through improved interactions.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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