CHARLOTTE, NC, March 04, 2025 /24-7PressRelease/ -- Alicia A. Betha has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility and prominence in a field are all taken into account during the selection process.

Ms. Betha is a seasoned and distinguished leader in information technology, currently serving as the director of agile product management at USAA since 2023. In this capacity, she has demonstrated exceptional strategic leadership, driving collaboration, innovation, and process optimization across teams. Her deep expertise in data management and leadership has been instrumental in enhancing organizational performance and operational efficiency. Throughout her career, Ms. Betha's contributions have significantly strengthened the competitive positioning of every organization she has been part of. Her ability to drive strategic initiatives and cultivate a culture of continuous improvement has made her an invaluable asset in achieving organizational success and growth.

Prior to her current role, Ms. Betha made significant contributions at Sallie Mae, where she developed the vision and strategy for an automated test data origination, management and governance tool. She led the initiative from inception through to development and implementation, resulting in a transformative innovation that reduced account creation time from 15 minutes to just 30 seconds through an automated user interface. This achievement highlights her expertise in driving efficiency, modernization, and delivering impactful solutions. Her work at Sallie Mae reflects her dedication to creating solutions that deliver measurable benefits for both the organization and its clients.

Ms. Betha's academic background has been pivotal in shaping her analytical and problem-solving abilities. She is currently completing her Master of Science in Management and Organizational Leadership at Wilmington University, set to graduate in 2025 and begin pursuing her Doctorate in Business Administration in Fall of 2025. Additionally, she holds certifications in project and product management, further demonstrating her proficiency in managing complex projects and leading teams with effectiveness and precision. These qualifications enhance her ability to drive strategic initiatives and deliver impactful results in her leadership roles.

Ms. Betha's passion for innovation was inspired by her childhood aspirations to surpass the intellectual achievements of pioneers like Bill Gates. Guided by the influence of her grandmother, mother, and godmother, she developed strong logical and analytical skills early on, dedicating herself to solving puzzles and exploring new ideas. This foundation has been instrumental in shaping her journey and driving her success as a leader in her field.

Beyond her professional endeavors, Ms. Betha is a dedicated member of industry-related organizations such as the Project Management Institute. She also served as the vice president for the Organization for Students of African Descent at SUNY Brockport where she completed her undergraduate degree in computer science, reflecting her commitment to community engagement and leadership development. Looking ahead, she aspires to become a chief information officer of an organization and aims to teach courses related to leadership, further expanding her impact on future generations of leaders.

About Marquis Who's Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America®, Marquis Who's Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who's Who® website, www.marquiswhoswho.com.

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