Doctors Are Increasingly Using Patient Satisfaction Surveys To Improve Performance

    DENVER, CO, September 21, 2009 /24-7PressRelease/ -- Similarly to any business playing in a competitive industry, doctors and medical managers are realizing that customer satisfaction is a driver for sustainable and profitable growth. In times when information means power, there is a trend to measure everything and it is not different with patient satisfaction. While some hospitals and medical practices have been using patient surveys to enhance decision making, now doctors and medical residents are also relying on surveys as a development tool.

A resident says: "I will soon finish my medical training and I plan to go into private practice, so I need to assess my performance and decide how to adjust. Survey reports are confidential, contain honest patient feedback and offer valuable insights for my career. They help me become a better-rounded professional and, because patients appreciate being invited to take a survey, I can start building a long term relationship with them from now."

Research shows that patients with good relationships with their doctors are more likely to return and recommend their doctors while being less likely to change providers or to pursue litigation. And today's instant communications amplify the need for doctors to pro-actively direct patients to a communication channel, otherwise patients are more likely to voice their opinions in random websites (where doctors often do not they are being evaluated). The resident continues: "I feel surveys' insights give me an advantage over my peers and I can demonstrate my commitment to excellence in patient care. Many doctors are skeptical about surveys, but they will still realize how valuable they can be."

She currently pays $65 per month to use the services of Report For Doc (www.reportfordoc.com), a company that focus solely on providing patient satisfaction surveys to physicians, dentists, chiropractors, podiatrists, and veterinarians.

Website: http://www.reportfordoc.com

# # #