ColorFX Printing Inks Order for Xerox iGen4 - Variable Digital Printing Press

    SUN VALLEY, CA, January 22, 2010 /24-7PressRelease/ -- The new Xerox iGen4 Press is headed for ColorFX Printing in Sun Valley, CA, marking one of the first installations in North America. The breakthrough digital press - announced in Germany at drupa 2008 in May.

"We are excited to offer our customers the best solution for their trade printing business needs," said Ross Avedissian, president of ColorFX Printing. "Every high-quality color print that comes off of the iGen4 will help set us apart from our competition. This purchase will change our business."

ColorFX Printing, historically an early adopter of new technology, installed the Xerox iGen4 Digital Production Press in December 2009.The iGen4 takes everything to the next level and redefines the standards of digital printing," said Ross.

According to Ross, color consistency and predictability is critical to his customers and that with the Xerox iGen4, repeat jobs will always look the same. The iGen4 creates offset and photo-quality images with consistent color from the first print to the last. There are more than 400 new parts and subsystems as well as new patented technologies that help the iGen4 generate its high-definition image quality.

Ross said he expects productivity to increase 25 to 35 percent with the iGen4 through the automation of operator tasks, such as not needing to stop the machine to replace developer with the new Carrier Dispensing System. "Time is money, but it is only revenue if you are producing," added Ross.

By automating operator tasks on the iGen4, the need to stop the press for adjustments is greatly reduced. As a result, overall operating costs decrease and the break-even point improves between digital and traditional offset printing. "With the iGen4, it is faster and more economical to print jobs digitally," said Ross.

He also praised a feature, Auto Density Control, which automatically detects and adjusts for density variations while the press is in use, virtually eliminating streaks. ColorFX Printing will use the CX Color Server powered by Creo with its iGen4.

Running at 110 pages per minute, the iGen4 is ideal for producing high-end collateral, direct marketing and photo specialty products - jobs that typically generate the most profits for print providers.

The iGen4 is the latest addition to ColorFXs industry-leading wholesale trade printing facilities and will lead a new age of digital color printing options for customers.

ColorFX Printing, a family-owned business for 15 years, has long been at the forefront of technology and creativity in the printing industry. The company entered digital printing in 1994 and as a Xerox Premier Partner, prints all types of applications from business cards to high-quality marketing materials for the entertainment industry located nearby in Burbank, CA

ColorFX, Inc. is a family-owned and operated printing enterprise located in Sun Valley, California, just north of Burbank, off the 5 Freeway with easy access to the 118, the 170, the 405 and 210 Freeways. Our facility consists of a 25,000 square feet freestanding building that has been our home for the past 10 years.

For more information please contact us at (877) 763-7671

Website: http://www.colorfxweb.com

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