/24-7PressRelease/ - ST. LOUIS, MO, May 11, 2006 — Latin-Pak. Latin-Pak proudly introduces Latin-Pak Electronica e-mmercials. Latin-Pak Electronica e-mmercials are seamless e-mail video commercials targeted to "opt-in" Hispanics who have expressed an interest in the product or service area. Latin-Pak Electronica e-mmercials can deliver clear, bold and direct video without additional clicks or download wait time. Targeted Hispanics can react immediately to the message presented by Electronica e-mmercials and clients can easily track responses.
Recent studies by eMarketer have shown that Hispanics spend more time online and are more likely to purchase certain items online than the average internet user. Latin-Pak Electronica e-mmercials allow advertisers to deliver vivid and motivational messages that capture the attention of the Hispanic internet user building brand awareness and allowing for immediate response. The impact and response of Latin-Pak Electronica
e-mmercials greatly outperform other forms of less dynamic online campaigns.
Vincent Andaloro, Pesident and CEO of Latin-Pak states, "Latin-Pak Electronica e-mmercials offer affordable means to reinforce offline Hispanic advertising programs. Given the growth of internet use among Hispanics, we believe internet advertising will become and integral part of advertisers overall Hispanic market strategy in the near future. Latin-Pak Electronica e-mmecials give our clients the most effective and up to date contrivance in the new realm of internet advertising as well as target their ads to those Hispanics who can utilize their product or service."
About Latin-Pak
Latin-Pak, a ten-year-old Hispanic Direct Marketing firm with offices in Los Angeles, California and headquarters in St. Louis, Missouri, is a proven leader with a history of success working with many top advertising agencies and Fortune 500 companies across the United States. For over ten years Latin-Pak has been marketing to Hispanic homes nationwide, utilizing a combination of various direct delivery methodologies to effectively reach Latino consumers â œin-homeâ through Direct Mail, Door-to-Door and Spanish Free Standing Insert Programs. For additional information call 800-625-4283 to contact Rodney Bass, National Sales Manager or visit us at www.latinpak.com
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