New: ShaToBu - The Workout you Wear!

    LONDON, ENGLAND, February 26, 2010 /24-7PressRelease/ -- ShaToBu is the first-ever shaper that not only provides a sleek silhouette, but also helps women shape, tone and burn up to 12% more calories during everyday activity. Scientifically developed and proven to work by a team of doctors and exercise physiologists, ShaToBu blends researched based function with comfort and fashion.

ShaToBu is based on the principle of resistance training. The simple yet ingenious technology uses seamless resistance bands to make muscles work a little harder during natural movement, like walking or climbing stairs. When muscles work harder, more calories are burned.

Scientific studies conducted at the University of Virginia show that women wearing ShaToBu burn up to 12% more calories during everyday activities such as walking or climbing stairs. The benefits of ShaToBu extend beyond ordinary shapewear - it not only gives a sleek silhouette, but women can also feel and see a difference in their bodies with regular use over time.

The seamless resistance bands in the buttocks and thigh area are combined with a specially designed, non-binding waist and leg bands to prevent rolling, cutting or bulging. ShaToBu is made from nylon and Lycra and has a CoolMax cotton gusset. ShaToBu is comfortable enough to wear all day, every day.

Available in two styles; Waist to Knee (GBP40) and High Waist to Knee (GBP50) in buff and black and a wide range of sizes. ShaToBu is now available to pre-order exclusively in the UK at MyTights.com, as well as at select retailers and e-tailers in the United States. ShaToBu is produced by Mayfair Tech, Inc., an affiliate of Doris Hosiery Mills, Ltd., a leading North American hosiery manufacturer.

For more information and samples please contact Farrah Hilton, [email protected], or Suzanne Turner, [email protected] or call 020 7043 2919. For more technical information contact Sari Arazi, [email protected] (+1 514 723 7385).

About Us

MyTights is THE one-stop online hosiery shop.

You'll find the widest selection of hosiery imaginable here at MyTights, with our range of products being constantly expanded to ensure all shapes, sizes and styles are catered for. We have specialist hosiery for extra tall women, fuller figure women and all skintones, as well as top quality products for every occasion. As well as classic hosiery we have an extremely extensive range of fashion hosiery from elegant designs to wild patterns and eclectic designs. If there's anything that we don't have, we can order it for you.

Brands currently available are; Aristoc, Bebaroque, Calvin Klein, Charnos, Celeste Stein, Cette, Elbeo, Emilio Cavallini, Falke, Gerbe, Jonathon Aston, Kiss Me Deadly, La Perla, Le Bourget, Levante, Levee, Pretty Polly, Religion, Scholl, Skin Kiss, Spanx, Trasparenze, Trinny & Susannah and Wolford.

MyTights scrupulously tests all products and writes reviews in plain, simple English, so you really know what you're getting into. The site translates the detail on the hosiery packaging into layman's language, offering intelligent and practical hosiery advice. There are size charts and descriptions of all available colours, plus a comprehensive hosiery advice section.

Website: http://www.mytights.com/gb/

# # #