PORTLAND, OR, April 02, 2010 /24-7PressRelease/ -- AutoCare NW, one of the top automobile repair and maintenance groups in the Northwest - with 18 locations - has recently upgraded its web site with new user friendly features and is about to launch a new marketing program with a local radio station. AutoCare NW has been developing incentives and programs for its customer base - all through web-based technology - such as online appointments and finding an AutoCare NW location quickly. These effective upgrades have kept AutoCare NW in the forefront of the auto repair industry - visit their site at www.AutoCareNW.com.
AutoCare NW's primary focus remains on providing personalized care and building relationships with their customers. The group adheres to the industry's highest level of standards with regard to expertise and quality of care, and they offer a nationwide warranty, which allows their customers to receive the standard of service they are used to, regardless of where they find themselves. In addition to standard auto repair, AutoCare NW provides routine maintenance, providing for customers the luxury of having a highly trained mechanic right in their neighborhood.
AutoCare NW's new outreach is focused upon educating the consumer on the importance of using ASE Certified technicians for auto repair, while providing the most easy-to-use appointment systems in the industry and building in NAPA based incentive programs for consumer confidence. AutoCare NW has recently launched programs into the "social networking" sites such as Facebook and Twitter as well. "We are finding that our customers want a more internet-based approach to their information, incentives and managing their lives, and we have responded," said Tyler Ellenson, President of the AutoCare NW Group.
Starting in late March, AutoCare NW is launching an outreach program with Entercom Portland and its 105.1 station - The Buzz. Afternoon on-air celebrity, Daria, will be endorsing AutoCare NW and creating a program that will reach out to its main customer base - families and women seeking the best in auto care and expertise - all while having some fun with a popular Portland radio personality.
"In order to stay competitive in today's multimedia environment, even auto mechanics need to embrace all the exciting new opportunities in new media and marketing," noted Ellenson.
AutoCare NW is a group of independent auto technicians located in the Portland, Oregon area.
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