CiCi's Pizza Targets New Markets, Potential Franchisees Nationwide

    COPPELL, TX, July 28, 2010 /24-7PressRelease/ -- Texas-based CiCi's Pizza continues to find record-breaking success as it expands into new franchise markets. The chain, which has more than 600 stores in 35 states, has opened restaurants in two new states, Wisconsin and New York, in the past month and has plans to continue to build operations in new and undersaturated markets.

"Using industry-best research practices, we've identified key markets across the country with the ideal demographic mix for CiCi's," said Jim Sheahan, Vice President of Franchise Sales. "We're actively recruiting high-quality franchisees in those markets with a combination of in-person Expos and an innovative online portal."

CiCi's Pizza has targeted several key areas for growth, including the East Coast, California, Nevada, Arizona and Florida. In July alone, CiCi's signed deals for eight new restaurant openings in New Jersey, Pennsylvania and Nevada. The chain will open seven new stores by the end of September and continues to conduct franchise Expos. Recent grand openings of New York's first CiCi's in DeWitt this month was the best in the company's history, and sales have remained well above per-unit average.

"Our recent openings have been phenomenal," Sheahan said. "Given that we've had two of our highest-volume openings ever this summer, we anticipate that our new restaurants will continue to see success. Our goal is to find top-notch franchisees across the United States to build even more momentum."

For more information about becoming a CiCi's franchisee and to see a list of upcoming Expos, log on to www.cicispizza.com and click on "Franchise info."

About CiCi's Pizza

CiCi's Pizza, started in Plano, Texas in 1985, is as a family-oriented restaurant with a fresh, hot pizza, pasta, salad and dessert buffet featuring up to 20 varieties of pizza made with fresh ingredients for $5 and change. CiCi's has been recognized has a top franchise business, ranking No. 1 in the pizza category for the past three years by Nation's Restaurant News. CiCi's has also been recognized by USA Today, Restaurants & Institutions, Entrepreneur, the Wall Street Journal, Franchise Today and Parents. CiCi's has more than 600 restaurants in 35 states, and the recent One Brand Tour, led by CEO Mike Shumsky, ensures each and every franchise always upholds the highest standards. CiCi's corporate support center is lead by a strong team of experts with more than 150 years of combined experience in franchising, business, operations, human resources, growth strategy, advertising, marketing and public relations.

For more information about CiCi's, visit www.cicispizza.com or www.facebook.com/cicis .

Media contacts

Erin White or Rebecca Wilkins
SPM Communications
(214) 379-7000
[email protected]
[email protected]

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