Yoga Rebel Kimberly Fowler's No OM Zone Hits the Shelves: No-Nonsense Guide Strips Away the Mystery and Granola, Leaving a Newly Stellar Face of Yoga

    WEST HOLLYWOOD, CA, August 04, 2010 /24-7PressRelease/ -- Famed yoga rebel-with-a-cause, Kimberly Fowler's practical guide to the ancient art has hit the bookstands. The No OM Zone: No Chanting, No Granola, No Sanskrit and companion workout DVD furthers her mission to take the mystery and intimidation out of yoga for those still leery of the practice and to welcome newcomers, introducing them to a fun and fulfilling practice.

"So many people want to try yoga--the benefits are well known at this point--but for one reason or another they're put off," says Fowler. "It might be the intimidation factor of walking into a class full of people in pretzel poses. It might be the chanting and touchy-feely aspects of so many yoga classes. The No OM Zone eighty-sixes all that--all the gongs and whistles. It's filled with straightforward advice on yoga and easy-to-understand instruction."

Strengthened by experiences as a former triathlete and cancer survivor, Fowler built upon her non-non-sense wellness philosophy in her famed Venice, California YAS Fitness Center, which has grown to a budding empire with locations now in Silver Lake and Costa Mesa.

Combining the strength, flexibility, and stress-reducing benefits of yoga with take-no-prisoners cardio workouts, she invites us to overcome obstacles, to just jump in, powerfully focus, dig deep, make peace in an uncomfortable zone, and realize self belief. Her approach appears to be working: CNN's Chief Medical Correspondent Dr. Sanjay Gupta recently named Fowler and her packed classes at YAS "the new face of yoga."

To join the conversation and get connected with her book, blog, yoga wisdom, tweets, and Facebook page or to subscribe to RSS feeds, visit www.thenoomzone.com. Also, visit her motivational website and learn to overcome obstacles at www.kimberlyfowler.com.

About Kimberly Fowler

Not your typical yogi: "Irreverent" is how CNN's Dr. Sanjay Gupta described her approach to yoga, declaring her fun and unpretentious classes "the new face of yoga." Since the 2001 opening of her first YAS Fitness Center in Venice, Calif. and launching her Yoga for Athletes DVD, Fowler has regularly shaken up the yoga and fitness worlds with fresh, innovative, and no-nonsense workouts for everyone from elite athletes to, well, everyone. Fowler knows a thing or two about hurdles: As a 20-something triathlete, she was diagnosed with brain cancer and battled back from her death sentence to return to competition as an elite athlete, crediting yoga as central to her recovery and comeback. Going stronger than ever three decades later, she's spoken repeatedly on behalf of Livestrong, Armstrong's cancer foundation and Nike, as the sportswear company's longtime Yoga Athlete/Spokesperson. Fowler's YAS Fitness Centers now operate across California and are opening across the country. Her first book The No OM Zone: No Chanting, No Granola, No Sanskrit, published by Rodale Books, is a no-nonsense guide to yoga, continuing Fowler's mission to take the mystery and intimidation out of yoga.

For additional information on Kimberly Fowler and the No OM Zone, please contact Rachel Krupa, Krupa Consulting - [email protected]/323-448-0466.

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