Organic Search Engine Optimization Trends for 2011 From Crystone.net

    HOLLYWOOD, FL, January 05, 2011 /24-7PressRelease/ -- As 2010 has rapidly come to a close search engine optimization firm Crystone.net wants to remind website owners that gone are the days of being solely reliant on linking to acquire top search engine rankings. Sayonara to gaining traction with traditional on-page organic search engine optimization. Auf wiedersehen to careless auto-generated content creation.

In 2010 we saw the unveiling of Google Instant Search, Google Caffeine and several search engine result page (SERP) revisions to bring together more closely organic and local search engine optimization results. Google dished out a few subtle recommendations to the webmaster community, some of which may have gone unnoticed by some in the community. In addition Google said that page load time would be a new factor used to determine rankings in 2010.

Hello 2011! It's a new year and many people are probably unsure of what they should be concentrating on this year for Google. That is not to say that there haven't been large changes at Bing or Yahoo, but because Google has the largest Market share it only makes logical sense to give them more of your attention as it pertains to organic search engine optimization and paid search marketing.

The SEO Technicians at Crystone.net have been paying careful attention to Google and would like to share some advice to website owners who feel they need some direction and focus.

Taking a look at what Google provides to the webmaster community in Google Webmaster Tools will give you a clue as to what Google is looking for in 2011.

Note the section in Google Webmaster Tools called Links to Your Site. Google has added data to this section over the past 12 months that tells you how much of your content is being linked to from other websites. This can help you to determine pages that are deficient in back links. You'll notice that Google also counts the total number of links per domain, which means that they know if your link is present on every page site-wide of a single domain. We know that purchasing links site-wide is not something that Google and other search engines like you to do and this data helps the search engines to know if you are doing that or not.

Pay attention to the click through rate (CTR) in the Search Queries section. Just the mere fact that this data is available for you to see in Google Webmaster Tools means that Google is telling you that they are watching who and how many click the results link in the SERP's. You need to create page titles and Meta description content that is relevant, accurate and will pique the interest of searchers.

Google now allows you to upload XML image sitemap files. This is not a file containing a list of your page URL's - it's a file that lists all of your image URL's and it allows you to tell Google in greater detail all about the images that you host on your website. This goes well beyond using ALT tags to describe images. Now it's all about where your images are located and how you have integrated them into your local listings.

Switching gears a little let's talk about Google Analytics. Google has improved the Site Overlay feature so that they can make a more accurate determination of what message you are conveying on your website to your visitors. Because of this you should be looking at the CTR of internal links on your website and trying to find ways to improve the CTR on those links.

There are a myriad of factors that the search engines use to determine search engine rankings. Focus yourself on the important items that are discussed here and use those as a starting point for improving your website search engine rankings in 2011.

Crystone offers a variety of organic search engine optimization, local search engine optimization and search engine marketing services. Crystone only uses ethical techniques and tools to improve search engine rankings and has a proven track record for successfully achieving top rankings for hundreds of valued clients. We treat our clients as though our very existence depended upon them - because it does. Contact Crystone toll free at 1-888-620-7102 today for organic search engine optimization, local search engine optimization and other online marketing services to experience firsthand our attention to detail and a level of customer service that will knock your socks off.

Crystone offers affordable SEO packages tailored to small business clients, all the way up to enterprise packages for industry leaders and beyond. In addition to search engine optimization, Crystone also offers corporate reputation management, unique, useful content creation and delivery, social media marketing, web property development and design, custom programming and link building based on merit. Now with our latest release of professional SEO tools our aim is to further simplify the website assessment process and make it possible for the average business owner with little knowledge of search engine optimization to use our SEO tools and know immediately what action is needed to improve the performance of their website.

Contact Crystone today for a free SEO consultation toll-free at 1-888-620-7102 and speak with a friendly representative who will work with you to customize a campaign that gets results!

Website: http://www.crystone.net

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