Scarpa Makes Inroads Into the British Walking Shoe Market Claims Purekit.com

    ESSEX, ENGLAND, January 18, 2011 /24-7PressRelease/ -- The Italian mountain sports footwear specialist Scarpa has long been a popular choice with seasoned outdoor enthusiasts, providing top of the range footwear for extreme outdoor walking and hiking. For alpine hiking and multi day trekking Scarpa boots offer maximum performance, with excellent underfoot support, with the highest quality leathers, and a construction which is "second to none" according to Purekit.com.

Scarpa Boots are ideal for winter walking, with a well cushioned midsole and support system able to maintain comfort and protection on hard, frozen ground. For higher altitude climbing, or for dealing with the recent spate of snowy and icy weather, the shoes are fully crampon compatible, and have the level of support required for extended wear and are fully crampon compatible for winter adventuring and glacial assaults.

The recent prolonged spell of bad weather has seen Scarpa boot sales soar at Purekit.com, with outdoor enthusiasts seeking the robust and hard wearing leather boots for dealing with the tough conditions. Whilst the British winter weather may be the trigger for a purchase, it is the versatility of the footwear which is one of the major draws to the brand, along with a quality of construction which can see the footwear last up to a decade, according to previous purchasers. Scarpa is a popular choice with hardened mountaineers due to the high level of protection and comfort, and the extraordinarily strong designs. However it is the range of robust walking boots and lightweight shoes which have seen the highest sales in recent weeks at Purekit.com. One of the most popular choices at Purekit.com is the Scarpa SL, a multi season boot for hill walking and hiking, which is well suited to the British climate, which according to PureKit.com MD Richard Gundle is "[Scarpa SL] is the definitive 4-season walking boot".

The SL is sold with a BX, BXX, or BXD notation, which comes from the last used to construct the boots. Scarpa uses 18 individual lasts for their footwear range to ensure that the form of the boot perfectly matches is main use and the terrain likely to be covered. The BX last construction makes for a boot which can fit 90% of people, with the BXX for wider feet and the BXD lasted design for women. The custom lasted construction is one of the main selling points of the shoes, making them suitable for such a large proportion of the population and offering comfort for all foot shapes and sizes. "The highly individual fit offered by the Scarpa range, and the quality of construction is what makes the boots such a popular choice" offers Richard.

Word appears to be spreading of the exceptional quality offered by the Scarpa brand, and the ultra hard wearing design is certainly winning fans on this side of the English Channel, and with new lines of shoes, boots and footwear better suited to casual wear now bolstering the outdoor clothing collection, the high sales figures are likely to continue at Purekit.com.

www.Purekit.com is the UK's leading provider of Scarpa footwear, with an excellent range of men's and women's Scarpa shoes available at PureKit.

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