SYLVAN LAKE, MI, February 03, 2011 /24-7PressRelease/ -- Niche Retail LLC, full-service marketing and e-commerce solutions providers, have announced that they have reached Google AdWords Certified Partner status, completing the new training and certification program offered by Google.
The new Google AdWords Certification program, replacing the long-standing Google Advertising Professionals (GAP) program, features a more rigorous exam process designed to provide a comprehensive and up-to-date strategy-focused training and certification on the latest tools and best practices for managing AdWords accounts.
"Google has increased the requirements needed to reach AdWords Certified Partner status, which is a good thing for the industry," said Jeff Grice, President at Niche Retail LLC. "As of today, there are less than 15 companies in the state of Michigan listed as Google Adwords Certified Partners on Google.com, and less than 600 in the entire US."
The new Google Adwords Certified Partner program raises the bar for companies like Niche Retail, who are already focusing efforts on providing the highest quality experience to every client served. In order to receive certification, candidates must complete an intense and rigorous testing and training process on search marketing, advertising fundamentals, testing, tracking, analytics and conversion. The program also places a strong focus on strategies and tactics for improving ROI (return on investment) for advertisers.
Google's certification of Niche Retail adds to the company's impressive list of recent accomplishments. The company is currently a member of the Global Network of Magento Partners, benefiting from increased market demand for the popular Magento eCommerce Platform. Being a part of this exclusive group brings Magento's solutions directly to Niche Retail's clients, empowering them with an e-commerce solution that is highly scalable, flexible and fully functional.
Niche Retail's PPC marketing team currently handles paid search for a variety of B2B and B2C companies. Please call 248-738-6200 or visit Nicheretail.com to learn more about Niche Retail's marketing services.
About Niche Retail
As partners to leading national and international brands, Niche Retail is "everything but the brand" - designing, building and operating Direct-to-Consumer and Business-to-Business online sales channels, which enable the branded manufacturers to focus on product innovation and sales. Niche Retail provides its experience and expertise in eCommerce channel efforts to enhance brand equity, increase sales and improve margin. Niche Retail backs each partnership with warehousing and distribution support and dedicated customer care representatives at its headquarters in Sylvan Lake, Michigan. For more information about Niche Retail, visit http://nicheretail.com.
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