Niche Retails Partners with Magento for Innovative, Scalable E-Commerce Platforms

    SYLVAN LAKE, MI, February 09, 2011 /24-7PressRelease/ -- Niche Retail LLC, marketing and ecommerce solution providers, announced a new partnership with Magento, the rapidly growing ecommerce platform that currently manages 180 solution providers and supports 60,000 merchants and brands throughout the world.

Through this latest partnership, Niche Retail brings the popular professional Open Source ecommerce platform from Magento to its clients. Featuring an e-commerce solution that offers complete flexibility and control to its users, the Magento platform currently enables more than 25 billion (USD) transactions per year.

According to Jeff Grice, President of Niche Retail, "Partnering with Magento allows us to utilize our extensive knowledge and experience with the Magento platform to ensure that we can provide the successful implementations and the post-installation support that our busy customers demand."

The Magento Solution Partner program looks for companies who are experienced ecommerce solutions providers and who are also equipped to offer full customer support after the sale has been completed. Magento Partners are expected to not just deliver Magento-based solutions to end-users, but to also add value to the Magento product.

Partnering with Magento gives Niche Retail full access to the product's modular architecture, advanced applications and themes, online marketing, merchandising and content management tools, making complete customization of ecommerce solutions possible for its clients.

Magento's open-source platform is recognized as the world's fast growing e-commerce program. Based in Los Angeles. Magento is an innovative, entrepreneurial organization that is dedicated to the mission of developing a sustainable, global ecommerce ecosystem.

As partners to leading national and international brands, Niche Retail is "everything but the brand" - designing, building and operating Direct-to-Consumer and Business-to-Business online sales channels, which enable the branded manufacturers to focus on product innovation and sales. Niche Retail provides its experience and expertise in ecommerce channel efforts to enhance brand equity, increase sales and improve margin. Niche Retail backs each partnership with warehousing and distribution support and dedicated customer care representatives at its headquarters in Sylvan Lake, Michigan. For more information about Niche Retail, visit http://nicheretail.com.

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