SANTA MONICA, CA, March 18, 2011 /24-7PressRelease/ -- brandDNAinc, an innovator in delivering best-of-class products via integrated branded e-commerce websites to specialty markets is proud to announce the launch of their latest addition www.petbuddies.co to pet lovers around the world utilizing the new .co instead of the more traditional .com address. And in today's fast-paced world, shorter is better.
"Our new website has all of the latest and greatest dog and cat products," says Daniel Meyers, CEO of brandDNAinc, based in Santa Monica, California. "It's full of some of the best information about dog and cat care and allows you to connect with other pet owners via social media. www.Petbuddies.co even offers a blog, Petbuddies Chatter, where you can respond to interesting posts in real time."
"Social commerce is about building trust, raising brand awareness and adding value for our consumers. We want to encourage our customers to interact with us and with each other so that users can enjoy a more social, community experience on our sites. Word-of-mouth, peer-to-peer advice and recommendations are incredibly important to consumers, especially when they're buying something online; we think it's vital to bring this interactive quality to our site so that users can get reassurance from other pet owners," adds Meyers.
To assist pet parents in the selection of the appropriate products for their dogs and cats, the new website includes an enhanced Product Finder where they can search by product category or by a specific product name. Site visitors can sign up for the Club Petbuddies Newsletter and receive exclusive coupons, promotions, and product news via email.
Petbuddies 101 features articles on the most popular dog and cat breeds, the basics to becoming a dog and cat owner, dog training & behavior, grooming, health & nutrition, and activities & fun. Petbuddies Chatter offers dog and cat news, breed of the month profiles, treat recipes, book excerpts, and the latest company and product news, as well as a Q & A section for interaction with other pet parents.
"We are moving into the forefront and connecting with our consumers via social marketing," Meyers adds. "Pet parents can connect with fellow dog lovers on their favorite social media sites, such as Facebook, Twitter, YouTube, and Google Buzz. They can share videos and photos of their dogs and cats enjoying Petbuddies products with the click of a button."
BrandDNAinc
For further information about petbuddies.com please visit www.petbuddies.co or contact us at (310) 260-5623.
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