Potandon Produce to be Featured on Upcoming Episode of American Farmer

    IDAHO FALLS, ID, May 09, 2011 /24-7PressRelease/ -- Potandon Produce, the largest marketer of fresh potatoes and one of the largest marketers of onions in North America, has announced that they will be featured on an upcoming episode of American Farmer.

For years, Americans have been under the false understanding that potatoes not only lacked nutrition, but were actually bad for you. The episode will highlight the nutritional completeness of the potato. We will hear from USDA-ARS Research Genticist, Dr. Roy Navarre, Potato Breeder and Research Geneticists, Dr. Hakte Lim, and Dr. Chuck Brown who will explain the importance of a balanced and varied diet, including good carbohydrates, such as the potato. The episode will also present a brief history of the potato as well as the future of the potato--introducing the newest breeds and varieties, for which Potandon is proud to be an industry leader. The segment will even cover delicious and nutritious ways to prepare the versatile potato.

"The nutritional benefits of potatoes are misunderstood. The American public has been led to believe that potatoes are unhealthy, however, potatoes are one of the most nutritionally balanced foods available," said Barbara Keckler, Consumer Marketing Coordinator.

"We are the catalyst for changing the dynamic of the potato industry in North America, believing that potatoes should be attractive, have high quality for consumers, be sustainably produced and meet changing needs for increasing health benefits for consumers as well as lowering the use of natural resources," said Jeff Bragg, VP of SunRain Potato Varieties.

"Partnering with Potandon has been an educational and rewarding experience," said Adrien Aniceto, producer for the American Farmer series. "Here at DMG Productions, one of the best parts of our job is sharing what we learn in our research and over the course of production with the public. Here, we have a company that provides the nation with a dietary staple. We are excited to join with Potandon to uncover the true nutritional value of the potato."

About American Farmer:

American Farmer is a breakthrough program on a mission to showcase the latest advancements in agriculture and farming. From seed to harvest to food production, their producers have traveled the country covering the people, places, and issues impacting all areas of farm country. American Farmer is produced and distributed by DMG Productions, an award-winning content provider of educational programming to the television industry.

For more information visit: www.dmgproductions.org or call (866) 496-4065.

About Potandon Produce:

Began in 1995 as a spin off of the Pillsbury Company, Potandon has grown to become the largest marketer of fresh potatoes and one of the largest marketers of onions in North America. Potandon's partnership with Green Giant gives us national marketshare and instant recognition with consumers. At Potandon we pride ourselves on being one of the world leaders on the development, testing and selecting of new potato breeds and we will continue to be the industry leaders in the development of new varieties for the marketplace. Potandon is a true innovative leader bringing new and exciting products to consumers year after year such as our exclusive potato varieties Klondike Rose, Klondike Goldust and our value added fresh steamer potatoes.]

For more information, visit: www.potandon.com or call (208) 557-5131

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