Niche Retail and Magento Successfully Navigating Ecommerce Growth

    SYLVAN LAKE, MI, May 19, 2011 /24-7PressRelease/ -- In today's fast-paced ecommerce world, business owners are finding it difficult and even impossible to effectively compete without a strong online presence. Shoppers in the current marketplace look for attractive sites, easy to understand purchase processes and reliable customer service when it comes to shopping online. As Gold Magento Solutions Partners, Niche Retail has successfully merged all of these needs into customized ecommerce solutions based on the Magento open source platform.

In an online shopping environment that has long been dominated by world-wide operations like Ebay and Amazon, Niche Retail works as both developer and administrator, creating branded ecommerce sites for smaller retail companies who are either just starting out, and those who have been in business for a while but aren't seeing the traffic and sales that they were hoping to achieve. By utilizing the Magento platform and in-house expertise on managing ecommerce processes, Niche Retail helps brands by creating attractive and functional online stores that are both easily scalable and highly customizable.

As a result of Niche Retail's work in designing and operating sites using the Magento platform, the firm was recently awarded Gold status in the Magento Solutions Partner program. In the program, both Gold and Silver Partners are recognized as leaders in Magento development and receive the highest level of support within the Magento community. With this level of support and access into the platform's features, Niche Retail looks forward to continuing to bring small retailers into the world of online commerce, "Our customers may have a great idea and an exciting brand, but without the technology to back it up, it can be impossible to develop a popular and attractive online presence. The sites that we design using Magneto are powerful - and the growth that our customers experience upon launch proves it."

As partners to leading national and international brands, Niche Retail is "everything but the brand", designing, building and operating Direct-to-Consumer and Business-to-Business online sales channels, which lets branded manufacturers focus on product innovation and sales. Niche Retail provides its experience and expertise in ecommerce channel efforts to enhance brand equity, increase sales and improve margin. Niche Retail backs each partnership with warehousing and distribution support and dedicated customer care representatives at its headquarters in Sylvan Lake, Michigan. For more information about Niche Retail, visit http://nicheretail.com/.

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