24-7PressRelease and Prompt Proofing Present Ways to Improve Press Releases

    NORTH VANCOUVER, BC, May 30, 2011 /24-7PressRelease/ -- Press release distribution company, 24-7PressRelease, has teamed up with writing and editing service Prompt Proofing to offer suggestions on improving your press release:

1. Keep your press release brief.
A length of 250 to 350 words is ideal; you want the press release to act as a teaser to encourage someone to find out more about your product or business. If it provides too much information, it will both bore the reader and stop them from wanting to inquire further.

2. Choose your keywords wisely.
As 24-7PressRelease is one of the only press release services not to limit the number of anchored text links that you can include in a press release, it is understandable that many customers want to maximize this feature. However, the most effective number of anchored text links in a release is around four to six, no more. Also, try to have the links directing to different web pages, rather than the home page all the time.

3. Don't make them too advertorial.
Make sure your press releases are informative, not merely trying to sell the reader something. People tire of advertisements very quickly, and media outlets will not even consider releases that read like sales pitches.

For effective press release writing or editing, contact Prompt Proofing at www.promptproofing.com. To distribute your press release to a wide variety of online and print media outlets, use 24-7PressRelease.com's press release service.

About 24-7PressRelease.com:

Launched in 2004, 24-7 Press Release is a leading provider of press release distribution services, with over 150,000 distributed releases and nearly 20 million headline impressions daily. The company provides a variety of specialized distribution services, including private-label display capabilities and Search Engine Optimization (SEO) packages.

About Prompt Proofing:

Prompt Proofing offers content writing, editing and proofreading services, Prompt Proofing takes care of your individual or business content needs.

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