All Press Releases for June 29, 2011

LateRooms.com - Rome Welcomes Made in Italy and National Identity

Made in Italy and National Identity explores the role of the country's manufacturing and design sector.



    ROME, ITALY, June 29, 2011 /24-7PressRelease/ -- The Palazzo delle Esposizioni in Rome is showcasing an exhibition that explores the impact of the 'Made in Italy' brand in building national identity through quality manufacturing.

It is available to view until September 25th 2011 and includes a collection of images, documents and historical accounts that tell the story of how this part of Italian industry came to hold such an important role.

Made in Italy and National Identity has been organised by the Valore Italia Foundation (VAF) alongside the Association for Industrial Design.

Visitors can see products from the history of the Compasso d'Oro archives and browse this year's entrants for the design award.

Massimo Arlechino, chairman of the VAF, explained in a statement where the inspiration behind the display came from.

He said: "Our uniqueness is the key factor of unity and this is the aspect the exhibition plans to highlight. The uniqueness of our manufacturing excellence - the Made in Italy - has helped to strengthen our sense of national identity."

Standard admission to the museum costs EUR18 (GBP16), but concessions are available.

Art enthusiasts can use LateRooms.com to browse a generous selection of accommodation, including 5 star hotels in Rome and other luxury options such as the Sheraton Roma Rome.

Visit http://english.palazzoesposizioni.it/ or call the venue on +39 06 3996 7500 to find out more.

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