All Press Releases for October 13, 2011

Hg2 Announce Partnership with Style-Passport

City guide series Hg2 have teamed up with online clothing retailer Style-Passport.



    LONDON, ENGLAND, October 13, 2011 /24-7PressRelease/ -- Where you are seen is just as important as what you're seen in. For the fashion-conscious traveller getting the look wrong is as disastrous as being caught gorging on a Big Mac in Piccadilly Circus.

In this modern age where fashion trends come and go as often as Charlie Sheen's hotel guests, it's vital to know what's hot in Paris and what's not in Miami. That's why the always up-to-date, insider city guide series Hg2 have teamed up with style-passport, the experts in fashion & beauty for your getaways, to create city essential capsules for Hg2's top destinations. Updated seasonally, each look has been individually curated by style-passport.com's team of fashion gurus and can be purchased as a whole or as individual pieces through Hg2.com.

City capsules are now available for London, Paris, New York, Marrakech, Miami and Cape Town. To complement the launch of each new guidebook, a new capsule will be launched for each of Hg2's new cities, starting with Sydney in November.

In celebration of Hg2's new partnership with style-passport.com, we are offering the chance for one lucky winner to receive a set of Hg2's new-look guidebooks and GBP150 to spend at style-passport.com. Enter by going to www.hg2.com/partners/style-passport

For the month of October, style-passport.com are also offering 20% to all of those who purchase products through Hg2.com simply enter the promo code 'Hg220' at checkout.

About Hg2
Hg2 was born from frustration, after its founder, Tremayne Carew Pole, lost a weekend in Budapest trying to find a genuinely good bar. Recognising that many people experience the same disappointment, he decided to create a new type of city guide - combining engaging destinations and stylish design with unsurpassed local knowledge, to offer the ultimate handbook to a city break.

Bound in stylishly discrete snakeskin-like flexi-bound covers the guides follow the same format, covering the best places to Sleep, Eat, Drink, Snack, Party, Shop, Play and take in the Culture of each city. Considered reviews, ratings and photography throughout ensure the reader knows exactly what to expect before they go.

The guides are published in print, online and as downloadable as PDFs - online continual updates from our local reviewers ensure that the content never goes out of date.

Hg2 is rolling out its mobile presence with iPhone and HP Tablet (WebOS) apps launched earlier in 2011 and features 41 of our cities and includes augmented reality, GPS-enabled maps, user feedback, music playlists, Twitter integration and an itinerary planner. iPad and Nokia (Symbian and Meego) apps planned for late autumn.

About style-passport
style-passport.com is a fashion and beauty escapist moment, a website where you can buy all of your holiday clothes and beauty products, delivered to your door within hours.

This destination site makes shopping for getaways and holidays effortless. style-passport.com offers style solutions for every holiday, every weekend break, every destination resort: sun soaked beach holidays, weekend culture saturated city breaks, festivals around the world, great coastal adventures, British 'staycations', or summer evenings around a camp fire.

Founder and MD, Sarah Walter wanted to create a place which combines authoritative editorial selections of cherry-picked fashion and beauty brands which exude great style or have a classic, iconic status from both high and low price points.

At the heart of the online store is a passion for style.

Media information: Kate O'Brien at Style-Passport - [email protected] or 0203 051 7104.

Website: http://www.style-passport.com

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Contact Information

Kate O'Brien
Style-Passport
London
England
Voice: 0203 051 7104.
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