DALLAS, TX, December 03, 2011 /24-7PressRelease/ -- Renowned Dallas style icon, Lisa Perry, is once again bringing Madison Avenue, Rodeo Drive, and the Champs-Elysees to life in Dallas with her newly launched Illusions by Lisa Perry brand. Illusions by Lisa Perry is fast becoming the top tier brand in the luxury, hand-made, customized hair solutions market. Setting it apart from many routine off-the-shelf offerings, the Illusions by Lisa Perry brand produces virgin hair solutions which are revolutionary in that they can be used for up to 12 months. The brand also features a perfected texture, color, and individuality match system that makes the brand the most undetectable solution available.
"Illusions by Lisa Perry, the brand, is all about visual style and perception," said Perry. "With Illusions, we create a near reality in visual style with our scientifically-guided texture and genetic characteristics matching system. Perception in style is not only an art but a science, and one that Illusions by Lisa Perry has perfected."
The Largest Custom Virgin Hair Solution Enterprise in the Southwest
Illusions by Lisa Perry is the largest custom virgin hair solution enterprise in the Southwest. Perry stated, "A key component to our superior product is in our use of only virgin hair in our production process. Our Mocha line, for example, is customized and designed with 100% virgin hair which is scientifically matched to complement the African-American woman. Whether it is Malaysian, Peruvian, Brazilian, Mongolian, or Indian, we carry and use these virgin textures in our production to create visual style solutions which are undetectable and near reality. Our perfection is achieved by applying scientifically-based products and processes that complement the individuality of the client and by rejecting the outdated one-size-fits-all offering that compromises visual style and perception."
Making Illusions by Lisa Perry a Reality has Global Implications
Renowned in Dallas and even on Madison Avenue as a fashion icon and style visionary, Lisa Perry has a keen eye for classic personal aesthetics. Featured locally on WFAA, The Dallas Observer and The Dallas Morning News; and in the national press in such publications as Essence magazine, Perry has been a pioneer of style. But, Lisa Perry has a vision bigger than the Big D and longer than Madison Avenue.
Illusions by Lisa Perry is not only about style, but is the foundation for her vision of making her mark on manufacturing in the U. S. Perry is positioning to become the largest custom hair solutions manufacturer in the United States, and eventually North America, and Perry's vision has global socio-economic implications as the U. S. has seen a steady decline in manufacturing. Perry understands that small businesses are the catalyst for and the future of bringing manufacturing back to the United States. Illusions by Lisa Perry is the landmark for her expanding manufacturing operation and making Made in the USA a greater reality once again. With Illusions by Lisa Perry, the style icon is taking her vision to a grander scale. And, of course, she's doing it in style.
About Lisa Perry
Renowned for being a Dallas style icon, Lisa Perry is equally known for being a successful business owner, marketing executive, and charitable patron. As the owner of Illusions by Lisa Perry, the largest virgin hair solution enterprise in the Southwest, and a minority woman entrepreneur, Perry, with both portfolio and blueprints in hand, is on her way to becoming a pioneer of the new reality of a manufacturing resurgence in the U.S.
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