MaxiAids Products for Independent Living Welcomes Barry Reiter as Director of Business Development

    FARMINGDALE, NY, April 02, 2012 /24-7PressRelease/ -- MaxiAids Products for Independent Living (www.MaxiAids.com), a leading supplier of products for the blind, low vision, deaf, hard of hearing and those with special needs, today announced the addition of Barry Reiter as director of business development.

"We are happy to welcome Barry to the MaxiAids family," said Elliot Zaretsky, the company's president and founder. "His strong knowledge of the pharmaceutical industry is a perfect fit for our business and our goals."

Mr. Reiter spent a majority of his career as chief operating officer of a major pharmaceutical supply company. He oversaw a staff of 165 employees and the distribution of approximately 13,000 items to a customer base which included independent and retail drug chains, as well as hospitals.

More recently, he served as chief operating officer at a specialty pharmacy chain providing a range of specialized pharmaceuticals and home healthcare products to treat people in a variety of complicated disease states.

"Barry has a strong track record of growing sales," said Larry DiBlasi, executive director of operations. "It's great to have him on board."

"I'm excited to join MaxiAids," Reiter commented. "With the company's strong leadership and a great team backing them... I look forward to being part of MaxiAids' growth and future."

"Barry has extensive distribution experience, along with an appreciation of the importance of satisfying each individual customer," noted Mr. Zaretsky. "I'm confident he'll play a key role as we take MaxiAids to the next level."

MaxiAids is a world-leading provider of products for independent living, supplying an extensive range of items (more than 8,000 items) designed to improve the lives of the Blind, Low Vision, Deaf, Hard of Hearing, Diabetic and those with mobility challenges and other special needs. For more information, visit www.MaxiAids.com or call 1-800-522-6294.

# # #