All Press Releases for May 15, 2012

Fatboy(R) USA Lights Up

Fatboy(R) USA launches an exciting new lighting collection.



    DALLAS, TX, May 15, 2012 /24-7PressRelease/ -- True to its extraordinary reputation for innovation and creativity, Fatboy(R) USA, a leading trendsetter in lifestyle products, announced today the launch of the first introduction to their new dynamic lighting collection, Fatboy(R) Edison the Petit.

Fatboy(R) Edison the Petit is made from a sleek lightweight Polyethylene material. The LED provides hours of illumination with three different lighting options. Staying true to their brand personality, from the name to the design, Fatboy(R) adds a playful twist by making the signature Fatboy red label the piece that they say will be the catalyst for lighting up spaces an d faces around the world. Undoubtedly, Fatboy(R) Edison the Petit adds a unique fashionable accent to any modern interior or exterior.

"Our intent is to design and create lifestyle products that provoke, surprise and elevate your spirit," stated Paula Masters, President and Managing Director of Fatboy(R) USA. "We believe Fatboy(R) Edison the Petit meets that criteria. It is the first of many lighting designs we plan on introducing as we diversify our product offerings and lead us into a new phase of growth."

Launched last year at Maison&Object, Fatboy(R) Edison the Petit has already garnered attention and created interest from design enthusiasts around the world. Fatboy(R) Edison the Petit is scheduled to begin shipping in July, 2012. With an impressive lineup of new releases planned for 2012 and a portfolio of best-sellers in today's innovative design market, Fatboy(R) USA's presence at the International Contemporary Furniture Fair (ICFF) is certain to provide a wonder-fuller experience for all. Visit them May 19-22, Javits Center, Booth #1832.

About Fatboy(R)
Fatboy(R) is an imaginative lifestyle brand that excels in thinking outside the box. The Dutch company has been challenging the concepts of lifestyle product since 2002, when it set out to create the perfect lounge chair--designed for fashion, for comfort, and tailored for an unmatched lounging experience. Today, Fatboy(R) brings energizing comfort and smiles to people in over sixty countries worldwide with a growing line of lifestyle products all designed in the name of a wonder-fuller life. Wrap yourself in the Fatboy(R) brand experience and share the legacy by visiting www.fatboyusa.com and www.facebook.com/FatboyUSA.

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Contact Information

Paula Masters
Fatboy USA
Coppell, Texas
USA
Voice: 972.304.6020
E-Mail: Email Us Here
Website: Visit Our Website

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