EAST MEADOW, NY, July 29, 2012 /24-7PressRelease/ -- VisibilityMAX, a full service SEO company focused on natural and paid placement, will offer their clients a new SEO product centered on the Penguin and Panda filter signals.
The new program is the brainchild of the VisibilityMAX team, who came up with the program as a way to continue to maximize results for their clients following the release of Google's Panda and Penguin filters. The Panda filter was released February 24, 2011 and focused on devaluing websites with sub-par content, copy cats and scraper websites.
The follow-up to Panda, the Google Penguin filter was released April 24, 2012 and focused on devaluing websites that Google believed participated in link schemes or black-hat SEO techniques. The Penguin update exclusively set out to penalize a website being linked to for having allowed lower quality websites to link to it, rather than penalizing the low quality back-link itself. Ultimately, Penguin was believed to penalizing websites that had an unusually high percentage of keywords repeated in their anchor text.
A spokesperson for VisibilityMAX, says "Ok, so let's say that Google's filters were designed with the best of intentions. Great, but unfortunately the reality is that Panda and Penguin produce a significant number of causalities and false positives. We have spoken with many of the literally thousands of business owners at reputable, professional organizations who lashed out after these filters were pushed through. Our case studies confirm their collective frustration as we found that many businesses did suffer a false positive with no remedy in sight."
This spokesman continued, "In one case, the reputable organization had not participated in any linking activities and had amazing natural back-link profiles.
In another case, reputable organizations that had enjoyed their 100% genuine back-link profile engaged an SEO company that reduced their natural links to 80%. The 20%, which consisted of unnatural link acquisitions, caused an 80% average drop in Google traffic."
However, he sees the VisibilityMAX program as a solution to the problem saying, "Our latest SEO product will focus on a wide variety of anchor text consisting of business names, urls, and other natural anchors. We're confident that our program updates will give website owners the best possible opportunity to avoid the filter signals and to prevent penalties that will no doubt cause irreparable damage to their businesses."
To learn more about the Google Panda Filter, please visit:
http://googleblog.blogspot.com/2011/02/finding-more-high-quality-sites-in.html
To learn more about the Google Penguin Filter, please visit: http://googlewebmastercentral.blogspot.com/2012/04/another-step-to-reward-high-quality.html
VisibilityMAX is a full service SEO company focusing on natural and paid placement.
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