DK Connect Reveal Business Plans for 2013 Including Possible Expansion to Australia

    BELFAST, NORTHERN IRELAND, December 21, 2012 /24-7PressRelease/ -- "Irishecho", Australia's Irish newspaper, report 46,500 people from Northern Ireland have immigrated to Australia this year. 35,800 people aged between 25 and 44 accounted for the largest number of emigrants. Australia's geographic proximity to global markets and its economic stability are underpinned by a sound financial system and predictable legal and regulatory regime, providing a secure investment environment for businesses and employees alike - hence DK Connect's ambitions to open a branch there.

A wave of emigration has hit Northern Ireland since the recession. The push factors for people to emigrate include lack of prospects of career, poverty and low incomes, high unemployment rates and internal conflict. Australia is a culturally diverse, racially tolerant society that welcomes and offers opportunity to those who wish to settle there. Hill Engineering, which employs 50 people at Carnbane Business Park, in Newry, is a specialist in the design and manufacture of earth moving attachments for the quarrying, mining and construction industry. They have won their first business in Australia supplying construction equipment worth GBP300,000. It secured the order after developing a marketing campaign in Sydney, Brisbane and Melbourne. Ian Hill, managing director of Hill Engineering, recently told the Belfast Telegraph, "Australia was one of three markets that we researched as part of our strategic focus on building further sales outside the UK. We decided to concentrate on Australia because the economy there is reasonably strong." The success in Australia has encouraged the company to investigate opportunities in other markets beyond Europe, which are continuing to grow steadily and are investing in infrastructure projects.

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So how can DK Connect benefit from exporting business to Australia? From the immense scenery and the outlandish flora and fauna to the cosmopolitan cities, Australia is a beautiful and varied place of contrasts, and an essential destination for business evolution in the 21st century. Australia is a perfect country for business investment due to its deregulated economy, enormous natural resources and technology strength. 'Exporting is one way of increasing sales potential; it expands the "pie" in which a business makes money from, an important strategy for Irish businesses who cannot rely on their own economy to supply steady business. Managing Director of DK Connect, Ramune Kuskyte, says, "The Northern Irish market is very small in comparison to that of Australia. Increased sales impact profitability. It is risky being bound to the domestic market alone. Exporting sales to a variety of diverse foreign markets can help reduce the risk that the company may be exposed to because of fluctuations in local and foreign business cycles." At any one time, the UK, Australia and every other country will be enjoying different growth rates. By selling in these countries, the risk of low growth in one or more of these countries will be offset by increased growth in the others, thus resulting in a balanced portfolio of growth overall.

It's clear to see why anyone from the UK would be attracted to life and business in Australia. Despite a stern sporting rivalry between the British nations - especially England - and Australia, the countries enjoy very close ties. It's a bond cemented by the thousands of Britons and Australians who travel to the other side of the world in search of a new life. For many, it's a dream come true to visit and eventually settle in a country that's far away but also very familiar. Britons are attracted by the outdoor lifestyle, sunshine and sense of space, while Australians are drawn to the history, the adventure and the UK's proximity to the European mainland. Before jumping onboard a flight down under, DK Connect will continue with their research into the Australian market and will consult with potential business partners to ensure that their business venture in the country is hassle-free and successful.

If you have any advice or information you would like to share with DK Connect why not contact them by visiting their website: www.dkconnect.co.uk

DK CONNECT COMPANY INFO

DK Connect is the leading direct sales and marketing company in the UK & Ireland. Formed due to a market need for a company to deliver sales along with all the planning and management required to deliver real results.

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