DFW Elite Car Club.com Capitalizes on New Trend Among Affluent Consumers

    /24-7PressRelease/ - DALLAS, TX, August 28, 2007 - As a growing number of affluent consumers seek experiences over ownership, DFW Elite Car Club.com is well positioned to take advantage of a new trend. According to a recent article in The Wall Street Journal, an increase in the number of wealthy households in the United States has created new demand for luxury goods. However, these new financially shrewd consumers are finding new ways to enjoy luxury goods without ownership. Today the market for experiences without ownership has gone far beyond vacation homes and includes yachts, jets and luxury cars.

"The number of affluent households has doubled in the last decade, and that has given us more and more people who want to experience life's finer things," says Ron Sturgeon, founder and owner of DFW Elite Car Club. "They want variety. They want the Ferraris, the Bentleys, the Rolls-Royces...but they may not want to choose between those cars. And they may not want to deal with all the hassles and responsibilities that come with ownership."

Instead, as The Wall Street Journal noted, they are turning to luxury car clubs, such as DFW Elite Car Club.com, and finding a way to enjoy an entire fleet of luxury cars for a fraction of the cost of ownership of even one exotic or luxury car.

"It's a good way for someone to be able to design whatever kind of luxury automotive experience they're looking for," Sturgeon points out. "If you want an exotic sports car, you can spend the weekend in a Lamborghini Gallardo Convertible or a Dodge Viper Coupe. But maybe the next weekend you want something more stately - like a Rolls-Royce Phantom. With ownership, your experiences are limited. With membership, you have the privilege of selection."

DFW Elite Car Club.com offers more selection than most. With more than 50 exotic and luxury cars, the one-year-old business caters to every type of automotive obsession. Regardless of the experience that the member is looking for, the club has the car to make that dream a reality. Whether it's the sheer power of a sleek Ferrari F430, the refined elegance of a Bentley Continental GT or the nostalgic bliss of a 1965 Corvette, DFW Elite Car Club has them all under one roof. With the largest and most varied inventory of any car club in the nation, and the lowest member-to-car ratio in the nation (five to one), this Dallas Car Club is designed to make each driving experience a memorable one.

There's also a fleet of armored vehicles, and super-size trucks like the Hummer H2 and the Hummer-dwarfing International CXT.

"We know that our members could go out and buy any one of these cars, but they don't because they want to enjoy the experience without the headaches of ownership," Sturgeon says. "That's why we've gone the extra mile to offer more cars, more plans and more variety than any other car club out there. We're here to make this the best experience imaginable."

In addition to access to more than 40 luxury cars, membership in DFW Elite Car Club includes special invitations to exclusive, members-only events; a points system that rewards members for referrals and allows points to be carried over from month to month; an affiliate agreement that provides discounts with other car clubs; and discounts off the innovative Drive Your Dream exotic auto tours.

For more information, contact DFW Elite Car Club at 817.231.0788, or visit them online at http://www.dfwelitecarclub.com.

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