Donegal Shop Take Advantage of a New Marketing Opportunity

    DUBLIN, IRELAND, April 21, 2013 /24-7PressRelease/ -- The Donegal Shop is embarking on a new online marketing campaign with Irish company Vroom Digital. The aim of the campaign will be to increase awareness within the American market and drive traffic to the website through Google.com.

The Donegal Shop is a 100% independently owned Irish shop, which is based in Dublin city centre and has been in business since 1995. It is a family run business that specialise in Donegal home-spun tweeds and knitted products; a shop that caters for what is essentially the finest of Irish craft and tradition.

The Donegal Shop has started working towards their new marketing goals which involve showcasing their product offerings globally, and in particular to the American market where there is a high demand. Ms Linda-Mae Meagle, who owns the business, hopes to achieve this through the use of the website and by working with Vroom Digital who will look after their SEO campaign. She hopes that through the use of SEO the website generate more sales and enquiries from America.

Ms Meagle stated that:

"I'm looking forward to working with Vroom to improve the website visibility within Google.com and excited by the new business this will bring to the shop."

Mr Dave Dungan, Head of SEO at Vroom Digital stated that:

"I'm looking forward to working with the Donegal Shop on their online marketing campaign and am confident that we can make significant inroads into the American market."

The Donegal Shop is a 100% Irish-owned gift store based in Dublin who sells a range of goods such as Irish knitwear for men, women, kids, musical instruments, jewellery, Irish linen to name but a few.

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