Rebecka Rodriguez Inducted into Worldwide Who's Who for Excellence in Marketing

    LOS ANGELES, CA, April 29, 2013 /24-7PressRelease/ -- Rebecka Rodriguez, Director of Print Services for Icon Media Direct, Inc., has been recognized by Worldwide Who's Who for showing dedication, leadership and excellence in marketing.

Icon Media Direct, Inc. is a direct response marketing agency that provides innovative, creative and accountable media solutions to a national clientele on TV, in print, online and at retail. As director of print services, Ms. Rodriguez oversees the print media buying and planning department, facilitates creative art direction and oversees the company's marketing initiatives.

Ms. Rodriguez has 18 years of experience in direct response marketing, with 6 years as director of print services for Icon Media Direct, Inc. Her areas of expertise include print media buying and planning, direct response advertising, direct marketing, art direction, graphic design and copywriting. She is also familiar with video editing, backend operations and event management. Prior to joining Icon Media Direct, Inc., Ms. Rodriguez worked for Prime Time Direct, Inc. as an operations manager and Focus Media as an operations coordinator.

Recognized for her media work, Ms. Rodriguez received several Communicator awards, including the Award of Distinction in Magazine Advertising, the Award of Distinction for Advertising and the Award of Excellence in Design for the OxiClean Kids Talking Campaign. She attributes her success to advice from Icon Media Direct's CEO, Nancy Lazkani, to never become complacent and always push to do bigger and better things, even when it's not comfortable. One of her favorite quotes by researcher Brene Brown that echoes this sentiment is, "Vulnerability is the birthplace of innovation, creativity and change." Ms. Rodriguez first became involved in her profession when she had an internship with the company while attending college studying advertising and marketing.

Along with various industry certificates, Ms. Rodriguez has completed college coursework in advertising and marketing at Brigham Young University and Psychology/Human Behavior at CalSouthern University. Her affiliations include AIGA, ERA and the Direct Response Marketing Alliance. Outside of work, Ms. Rodriguez enjoys spending time with her teenage daughter and volunteering with the ASPCA. In the years to come, she hopes to expand the company's marketing capabilities and help develop and grow new media platform opportunities.

For more information about Icon Media Direct, Inc., visit http://www.iconmediadirect.com.

About Worldwide Who's Who
With over 500,000 members representing every major industry, Worldwide Who's Who is a powerful networking resource that enables professionals to outshine their competition, in part through effective branding and marketing. Worldwide Who's Who employs similar public relations techniques to those utilized by Fortune 500 companies, making them cost-effective for members who seek to take advantage of its career enhancement and business advancement services.

Worldwide Who's Who membership provides individuals with a valuable third-party endorsement of their accomplishments, and gives them the tools needed to brand themselves and their businesses effectively. In addition to publishing biographies in print and electronic form, it offers an online networking platform where members can establish new professional relationships.

For more information, please visit http://www.worldwidewhoswho.com.

Contact:
Ellen Campbell
Director, Media Relations
[email protected]

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