iSolara Solar Power Launches a New Educational Urban Marketing Campaign

    OTTAWA, ON, August 14, 2013 /24-7PressRelease/ -- For the past ten years iSolara Solar Power has served Eastern Ontario, providing over 300 business and home owners with personalized solar solutions. This summer marks the beginning of iSolara Solar Power's newest initiative to cultivate the untapped urban market. iSolara Solar Power is spreading the word on the rewards of solar energy with the launch of three new bus advertisements and the new on-line microsite, WeChoseSolar.ca.

This month iSolara Solar Power launched its newest marketing initiative beginning with their new microsite, WeChoseSolar.ca. Developed by the iSolara Solar Power team, the new microsite is designed to work in tandem with the launch of the company's three new OC Transpo bus advertisements. The new bus ads, which have been running since July 9th, can be seen on thirty different buses throughout the city of Ottawa. Together the microsite and bus ads will spread the word on the rewards and benefits of solar energy to home and business owners in the urban market.

iSolara Solar Power has been very successful in the past ten years providing solar power solutions to Eastern Ontario, thanks to a lot of enthusiasm in the rural areas. Already established in the highly competitive rural markets, iSolara Solar Power has been working to generate the same enthusiasm for solar energy in the urban markets, starting with Ottawa. "We are reaching a tipping point where urban communities have started to recognize the benefits that go along with owning your own solar power system. By feeding clean power back into the electrical network you help support the local community's electrical grid and reduce your own carbon footprint. Plus you get to enjoy the financial rewards earned from the system," said David Cork VP of Sales & Marketing.

Thanks to the Feed in Tariff program, launched in 2009 by the Ontario government, there is a growing community of families and individuals that recognize the value of owning a solar power system. "As a proponent for clean energy and the green movement, iSolara Solar Power's vision is to enable every citizen, business and organization to invest in green energy solutions. We can make a real difference in the world, starting in our own neighbourhoods," said Warren Abar, president of iSolara Solar Power.

Homeowners interested in learning more about iSolara Solar Power or the benefits of owning a solar power system, can visit WeChoseSolar.ca. Those interested in joining the Eastern Ontario solar community should contact iSolara Solar Power at 613 738 2646 to speak to an iSolara representative or sign up for a free site assessment at isolara.com.

With 10 years of experience serving Eastern Ontario, iSolara Solar Power offers a wide range of options and services to best fit your own solar solution. We deliver premium value at a fair price.

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