All Press Releases for November 27, 2013

Red Ten NYC Improve Customer Experience Through Engagement Marketing

Following new research, 70% of buying experiences are based on how consumers feel they are being treated. The secret to increasing customer loyalty, say Red Ten NYC, is to turn customer service into a memorable experience.



    NEW YORK, NY, November 27, 2013 /24-7PressRelease/ -- According to Defaqto Research, over half of consumers, 55% would pay more for a better customer experience (blogs.salesforce.com). "Business owners need to start looking at those figures. Many companies still underestimate the impact of customer service on business growth," explains Tommy Smith, Managing Director of Red Ten NYC. In fact, research undertaken by Bain & Co reveals that a 10% increase in customer retention levels results in a 30% increase in the value of a company (blogs.salesforce.com).

Tommy Smith of Red Ten NYC says: "Customer service is a crucial topic for any business; however times are changing and consumers really want value for their money." Tommy Smith explains: "Offering good customer service is not good enough anymore. It is all about providing an unforgettable experience, the WOW factor, something consumers will remember." According to an article by Bill Hogg published on 4Hoteliers on 25th November 2013, three quarters of customers would gladly do business with the competition, even if they were satisfied with the service (4hoteliers.com). Red Ten NYC are certain that creating a memorable experience will be a fast-moving trend over the coming months. Tommy Smith believes that businesses need to adapt quickly if they do not want to be outrun by their competitors.

About Red Ten NYC: http://www.redtennyc.com/

Successful companies must shift their focus from providing satisfactory customer service to creating a memorable experience to encourage loyalty (4hoteliers.com). "This means that businesses must find a way to emotionally connect with people," explains Tommy Smith of Red Ten NYC. "It is all about personalization, starting with using their names, rather than making them feel like being just a number out of many," continues Tommy Smith who insists that companies should concentrate on emotional needs of every single customer.

Red Ten NYC is an outsourced sales and marketing firm based in New York City. Founded in 2011, the company has consistently increased their clients' customer retention and loyalty by building strong and long-lasting relationships with consumers. "Our sales force connects with people on a face-to-face basis and makes them feel valued and appreciated as a customer. That's all it takes," says Tommy Smith. Companies need to anticipate these opportunities to bond and interact with people by creating an experience that their customers desire (4hoteliers.com). "This way," adds Tommy Smith, "loyal customers will turn into brand advocates and not only that, they will be loyal and recommend the brand to others, this is free advertisement that is often underestimated."

By providing a memorable experience and increasing customer retention, Red Ten NYC's clients have reported a boost in sales since working with the outsourced marketing firm which has led to further business growth. With ongoing success, Red Ten NYC are now planning to expand into further

Sources:
http://www.4hoteliers.com/features/article/8019
http://blogs.salesforce.com/company/2013/08/customer-service-stats.html

Red Ten NYC provide a cost effective route to market to clients in the following markets: Financial services, Telecommunications, Fundraising, Entertainment and Home improvements.

Follow Red Ten NYC on Twitter @RedTenNYC for more business news.

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Tommy Smith
Red Ten NYC
New York City, New York
America
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