Dirt Devil Launches Newly Redesigned Web Site in Time for the Holiday Season

    /24-7PressRelease/ - GLENWILLOW, OH, December 07, 2007 - Dirt Devil introduces a newly redesigned Web site just in time for the holiday season and is celebrating by running special promotions and offers. The redesigned Web site, www.dirtdevil.com, is a user-friendly environment in which consumers will notice substantial improvements and enhancements to the site functionality presentation of the products, product detail pages, and the shopping cart/checkout function.

Improvements to the search function were implemented to allow consumers to search under the appropriate product type: cordless vacuum cleaners, uprights, genuine replacement parts and accessories, etc., providing more relevant results. Additionally, consumers will notice changes to the site's design and layout, which categorizes and organizes products based on features and use.

Significant improvements were also made to the shopping cart function assisting consumers through the online buying process quickly and easily. eCommerce Marketing Manager for TTI Floor Care, Todd Hall, states "the site, along with our products are designed to make our customers' experience easier and simpler, giving them more time to enjoy the comforts of their home and family."

The newly redesigned site also features the Designer Series by Karim Rashid. The Designer Series products are fashionable and fun, yet practical and innovatively designed so owners can display them as part of their home d cor.

The enhancements to the site provide consumers with a user-friendly environment making buying a vacuum cleaner an easy and quick process. Consumers have the opportunity to enjoy and experience the features of the redesign during the holiday season. Dirt Devil is running vacuum cleaner deals and promotions for the holidays on top rated vacuum cleaners and select Designer Series products. Customers who order online will receive free shipping on purchases over $50.

About Dirt Devil
Dirt Devil is part of TTI Floor Care North America, headquartered in Glenwillow, Ohio. Dirt Devil continues to develop popular consumer products that recognize the needs of its customers and to supply them with clever products that solve their cleaning problems. For more information visit www.dirtdevil.com

TTI Floor Care North America was established in early 2007. Home to two iconic consumer brands, Hoover and Dirt Devil, TTI Floor Care North America is dedicated to becoming a leader in every floor care category. As a subsidiary of Techtronic Industries Co. Ltd. (TTI), TTI Floor Care North America brands are part of a powerful portfolio that includes trusted home improvement and construction tools.

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