Sea Gull Lighting Joins Growing HomeSphere Network of Preferred Manufacturers

    DENVER, CO, March 19, 2014 /24-7PressRelease/ -- Today, Lakewood-based HomeSphere Inc. announced that Sea Gull Lighting will join BRI, its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand.

Sea Gull Lighting will connect HomeSphere's growing builder network to its expansive line of products and wide national distribution network. One of the leading full-line manufacturers of decorative and functional lighting designed to be used for every application in the home, HomeSphere will introduce its builders to thousands of Sea Gull Lighting products across 39 decorative collections, reflecting a wide choice of designs, trending styles and reasonable prices, and more than 850 lighting fixtures and ceiling fans that are offered in ENERGY STAR-qualified versions. More than 90 percent of Sea Gull Lighting's incandescent lamping is LED convertible, offering sound opportunities to builders looking for more sustainable options.

According to Sea Gull Lighting Vice President of Builder Sales Stacey Rosenstein, "As a trusted brand for lighting fixtures and ceiling fans among homebuilders, architects, electricians and consumers for decades, we're excited about our partnership with HomeSphere. Together we'll better reach local and regional builders to demonstrate our product benefits to a wider audience."

Sea Gull Lighting joins more than 80 preferred building product manufacturer brands in 23 product categories using HomeSphere BRI and its industry-first digital marketing services to connect with local and regional builders. In 2013, these builders constructed 14 percent of the total new single-family homes built in the United States.

By connecting the homebuilding universe more directly through technology, HomeSphere BRI creates value throughout the residential construction industry, delivering measurable results to top product manufacturers, builders and service providers.

"Sea Gull Lighting offers a tremendous variety of quality products that are in-demand and energy-saving," said HomeSphere Vice President of Sales Chris Toth. "The company aims to be the chosen brand for its users, and our network of builders will see firsthand its commitment to reliable, innovative products and best-in-class customer service."

About HomeSphere
HomeSphere develops and manages the homebuilding industry's first and only B2B digital lead generation service, connecting more than 80 preferred building product manufacturer brands across 23 product categories with more than 16,000 local and regional homebuilders. Leveraging exclusive, actionable market intelligence and access to sought-after relationships, HomeSphere's solutions deliver measurable, ultra-targeted business opportunities with more profit potential. Visit www.homesphere.com or call 1-800-274-2632.

About Sea Gull Lighting Products LLC
Sea Gull Lighting Products LLC, a Generation Brands company, is one of the leading manufacturers and suppliers of decorative and functional lighting for residential, commercial and architectural applications. Through its Sea Gull Lighting and Ambiance Lighting Systems brands, the company provides more than 2,500 product designs spanning 15 categories to a multinational network of lighting showrooms, builders and electrical distributors. A two-time recipient of ENERGY STAR Partner of the Year honors, a three-time winner of the ENERGY STAR Sustained Excellence Award plus winner of the 2012 ENERGY STAR Award for Excellence in ENERGY STAR Promotion, the company offers the industry's most expansive line of energy efficient products. For detailed product information, go to www.seagulllighting.com or www.ambiance-lighting.com.

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