Genesis Business Partnership's 5 Tips for Day-to-Day Business Management

    SYDNEY, AUSTRALIA, November 15, 2014 /24-7PressRelease/ -- Genesis Business Partnership is an outsourced sales and direct marketing firm based in Sydney. The firm specialize in increasing market share for their clients' brands through specialized sales and marketing solutions. Each of their campaigns is tailored to suit each individual client and meet their specific goals. These campaigns are personalized and taken to consumers directly through face-to-face communications as this helps the firm build long-lasting relationships between brand and consumer. This leads to increased customer acquisition, customer retention and improved brand awareness.

To help entrepreneurs run their business smoothly Genesis Business Partnership has offered their 5 tips for improved business management.

Manage Cash Flow
Cash flow is the purpose of the business so it is important to monitor it closely and always look for ways to improve it. There are many tools available to help identify running costs and how much money is needed to stay in business. Genesis Business Partnership says that cash flow can be boosted by reviewing the business' key cash flow measures like marginal cash flow and cash flow cycle.

Analyse Business Performance
Genesis Business Partnership recommends building a business dashboard. Strategic operations require quick up-to-date access to vital business stats like sales, profits, cash flow and more.
This could be done as simply as using an Excel Spreadsheet or using a tool that creates a dashboard specific to business needs.

Keep on Top of Tax
Good record keeping is important in every business; Genesis Business Partnership says that it is important to know the tax that must be paid for employees and to understand what deductions or concessions can be claimed. It is vital to register the business, consult a tax professional and ask the accountant about any queries.

Risk Assessment
Genesis Business Partnership advises entrepreneurs to put risk management plan in place so that they can spend less time worrying about the business and more time building it. It is important to make sure the correct insurance is in place for the tools and equipment needed to stay up and running. Have a business continuity plan. Diversify and widen the customer base and monitor reputation.

Business Promotion
Genesis Business Partnership says that every business should spend time on marketing; this could be as simple or as costly as the entrepreneur prefers. It is important to really get to know customers and understand how to give them more of what they want. Word-of-mouth marketing and direct marketing methods can all be very effective. Consider loyalty programs and never forget to up-sell.

About Genesis Business Partnership: http://www.genesisbp.com.au/

Genesis Business Partnership is a sales and marketing firm that specializes in improving their clients' customer acquisition and generating a high ROI.

Follow @GenesisBP_Pty on Twitter and 'Like' them on Facebook.

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