NEW YORK, NY, November 18, 2014 /24-7PressRelease/ -- Three new chocolate bars have recently been introduced by Rescue Chocolate, the 4-year-old B Corporation which donates all profits to animal rescue organizations.
The new line of products is called the Robust Rescue collection and contains dark chocolate bars with cacao percentages of 70, 75, and 82. Previously, the highest concentration offered by Rescue Chocolate was 66%.
Company founder Sarah Gross explained that the darker bars were created for serious chocolate aficionados. "We all know about the health benefits of dark chocolate," she said. "But they really kick into high gear when you reach 70% and above. Higher cacao also means less sugar, leading to a deeper, smoother, truer chocolate experience from these bars."
As with the company's other products, the Robust Rescue line is vegan, kosher, handcrafted, organic, and fairly traded. Even though portraits of rescued dogs and cats appear on the labels, the bars are only for humans to consume.
Additionally, the new bars are free of refined sugar, gluten, emulsifiers, stabilizers, soy and GMOs. In fact, they contain only two ingredients. The other one aside from the cacao is coconut sugar, which many consider a health food in its own right.
Coconut sugar has a relatively low rating on the Glycemic Index and is a rich source of potassium, magnesium, zinc, iron and vitamin B. The coconut sap, from which coconut sugar is derived, contains 16 amino acids--the most prevalent is glutamine which has been shown to be important for building muscles and healing tissues.
Rescue Chocolate was founded in January 2010 with the idea that all profits would be donated to animal rescue organizations. To date, hundreds of groups have received a share of the profits, including The No Kill Advocacy Center, Farm Sanctuary, and Mercy for Animals.
Most Rescue Chocolate flavors are named after an issue important in the world of animal rescue. For example, there are bars called Peanut Butter Pit Bull (which aims to rehabilitate the image of this misunderstood breed), Pick Me! Pepper (urging people to pick out their next four-legged companion at a shelter rather than a pet store), Foster-iffic Peppermint (pointing out the benefits of fostering a homeless animal even if one can't ultimately adopt), The Fix (emphasizing the importance of spaying and neutering), and Mission Feral Fig (highlighting the humane management of feral cat colonies).
Because of its objective to aid in animal welfare, Rescue Chocolate was earlier this year named a B Corporation. While B corporations are for-profit companies, they focus on more than the bottom line. Written into many of their mission statements is the promise to use their corporate power to address social and environmental problems. The "B" stands for "benefit."
In addition to chocolate, Rescue Chocolate vends gift certificates, tee shirts, and leashes. Products are sold in retail outlets around the country as well as online. Prices range from $1.69 for a mini bar to $250 for a gourmet gift collection. The Robust Rescue bars retail for $10 apiece or $26.85 for a three-pack.
To learn more about Rescue Chocolate or to order products, visit http://www.RescueChocolate.com.
Rescue Chocolate was founded in January 2010 with the idea that all profits would be donated to animal rescue organizations. To date, hundreds of groups have received a share of the profits, including The No Kill Advocacy Center, Farm Sanctuary, and Mercy for Animals.
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