SYDNEY, AUSTRALIA, November 29, 2014 /24-7PressRelease/ -- A business may consider itself stable if it is meeting the needs of their consumer base and generating sales. However consumer needs change and many businesses fail to adapt to these changing needs, often out of fear of losing their position in the market or isolating loyal consumers. AusCorp Connect believes that although it's important to ensure loyal customers feel valued, by refusing to challenge existing business models many businesses are not fulfilling their full potential and are struggling to stand out among their competitors. Companies that disrupt and challenge existing business models and approaches create an environment where innovation and creativity is nurtured and encourages, which allows them to stand the test of time and successfully adapt to new market trends. By embracing innovation and carefully integrating it into their core values, Auscorp Connect are confident that businesses will be able to achieve long-term growth and success, whilst also ensuring loyal customers still receive the same standards of service and high quality products that drew them to the business in the first place.
AusCorp Connect believe that in order for innovation to work, a business must ensure that the right culture is in place. A recent survey by PricewaterhouseCoopers into marketing innovation found that 57% of business executives considered a culture of support was the most important factor to encourage innovation. 44% felt that strong visionary leadership was key to successful innovation, whilst 37% considered a willingness to take risks was the most fundamental ingredient. AusCorp Connect believe that by ensuring all three of these factors are met within a business model, businesses should be able to increase innovation and boost their market presence.
For businesses still struggling with innovation, the firm believe there are also many small changes that can be implemented to spark creative thinking. Making time for brainstorming and actively seeking out ideas and suggestions can be a fantastic way of introducing innovation into a workplace. AusCorp Connect also believe it's vital for business owners to stress the importance of innovation, as many workers are unaware of how innovation can help a business remain competitive, and often don't realize that their ideas could have a major impact on business success.
AusCorp Connect is a Sydney based sales and marketing firm who help businesses across Australia increase their customer base and exposure. The firm actively encourage innovation among their workforce in order to provide each client with a unique and personalized marketing campaign designed to meet their individual needs. AusCorp Connect offer a highly flexible service on a 'no win, no fee' policy which allows their clients to make the most of their industry knowledge and expertise with minimal risk to their own businesses. The firm's vibrant and innovative direct marketing campaigns take their clients products straight to the consumer in the form of interactive presentations and promotions, allowing consumers to fully engage and develop positive relationships with a brand. This dynamic marketing approach allows AusCorp Connect to dramatically raise their clients ROI and brand awareness, whilst also increasing their customer acquisition and retention rates.
About AusCorp Connect: http://www.auscorpconnect.com/
Auscorp Connect Pty is an Australian outsourced sales and marketing firm. The firm delivers a high ROI for their clients by offering a unique face-to-face marketing experience.
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