Customers' Friend: New Consumer Certificate

    ZURICH, SWITZERLAND, December 08, 2014 /24-7PressRelease/ -- Today the international organization ICERTIAS - the International Certification Association (www.icertias.com), headquartered in Zurich, Switzerland unveiled a completely new, innovative certification program named ICERTIAS - Customers' Friend (www.customersfriend.org).

"Today the consumer is the most important link in every business organisation. Whether a company will make a profit, survive, or go bankrupt hinges directly on the customers and their satisfaction. Therefore, the consumer - the end user - is the focus of the Customers' Friend certificate, with Customers' Friend being a simple digital user experience and user support evaluation platform," ICERTIAS points out.

The certification procedure for the ICERTIAS Customers' Friend status is based on rigorous control of enlisted companies that is performed by ICERTIAS, as well as on evaluation by the clients themselves.

ICERTIAS emphasizes that they hope that ICERTIAS - Customers' Friend will encourage service providers and manufacturers to engage in even stronger mutual competition whereby the consumers will gain products and services of higher quality at lower prices on the market.

As of today, ICERTIAS - Customers' Friend is already available to consumers in Europe. According to announcements made by ICERTIAS, the Customers' Friend certification program is expected to be launched in America and Asia soon.

www.customersfriend.org
www.icertias.com

ABOUT ICERTIAS

ICERTIAS - International Certification Association - is a private, politically independent organisation based in Zurich, Switzerland. ICERTIAS (www.icertias.com) encourages innovative forms of market study and research at local and international levels. The organisation is primarily focused on the global recognition and promotion of product quality and value.

ICERTIAS also encourages international cooperation between existing and newly established testing, research, and certification organisations and promotes the collaborative development of testing, research, and certification tools across country borders.

Since its founding in 2011, ICERTIAS research and market analyses have been given media coverage in more than 10,000 instances by an excess of 1.000 local, regional and international media, in more than twenty different languages.

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