New Website Transforms Men into Gift-Giving Princes

    LITTLETON, CO, December 08, 2014 /24-7PressRelease/ -- Many men say that buying a holiday gift for their significant other can be one of the most stressful aspects of the holiday season. "We put off shopping for a variety of reasons, and then we end up trying to buy a decent gift at the last minute. It doesn't always work out so well," according to Chip Brunk, founder of Gift Toad, a website designed to help men successfully find more meaningful gifts for their special someone.

Relationship experts agree that meaningful gift-giving can be an important ingredient in a romantic relationship. Brenda Staab, Editor-in-Chief at Gift Toad says, "Some of the women I have spoken with have completely given up on the fairy tale notion of their guy surprising them with a romantic gift for the holidays. Many of them have started purchasing their own gifts so they are not disappointed. I know women who even wrap their own gifts and place them under the tree. They end up getting what they wanted, but unfortunately the romantic aspect is missing."

One woman Staab spoke with shared a story about the time her husband gave her a laptop battery as a gift. "She laughed, and added that he was so proud of himself for installing the battery and charging it before he gave it to her!" Staab adds, "I think a lot of men really want to give meaningful gifts, but they don't always know where to start."

That's where Gift Toad enters into the picture. The site simplifies the entire shopping process. In about one minute, a guy can select the categories that his significant other might enjoy and begin searching for gift items that match up with her specific interests.

Here's how it works. Millions of products are streamed into the site via data feed from the site's partner websites, including popular sites such as Amazon and niche retailers such as Red Envelope and Cloud 9 Living. The Gift Toad team selects the products that would make appropriate gifts. From there, the site's editors further narrow the product mix to feature only the most appealing gifts. Says Staab, "We really try to show a nice variety of meaningful gift options for our customer to choose from. Our user can find a stunning pair of earrings, and he can also find something as unique as a hot air balloon ride for two." In addition to choosing the products that are featured on the site, Gift Toad editors provide helpful tips on certain items and gift-giving advice - from a female perspective.

Gift Toad features include a tool for remembering important gift-giving dates, an area for gift recipients to save desired gifts to a wish list, and a tool for gift-givers to request feedback and comments about potential gifts from the recipient's friends and family members without the recipient knowing.

The site's character image is that of a toad dressed up in a suit and tie and wearing a crown. Says Staab, "The image captures the idea of a guy transforming into a prince as he becomes a better gift giver. In regard to the gifts they receive, we hope women realize the fairy tale ending they had always hoped for."

To learn more about Gift Toad, visit http://www.GiftToad.com.

Gift Toad is a website designed to help men find more meaningful gifts for their significant others by providing unique ways to do personalized searches for the gift recipient. Gift Toad customers can search for gifts by category of interest, desired price range and occasion, as well as more advanced options such as item popularity and romantic score. Gift Toad's team of editors provide helpful tips about select gift items and gift-giving advice from a female perspective. Other unique features include a tool to record important gift-giving dates and a tool for the user to request feedback and comments about potential gifts from the recipient's friends and family members without the recipient knowing.

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