LMG Global State Entrepreneurs Must be Open-Minded

    TORONTO, ON, December 24, 2014 /24-7PressRelease/ -- Entrepreneurs face many challenges when starting and running a business including the uncertainty and risk surrounding the opportunity as well as trying to gain funding, working lengthy hours, less time for a social life and going without a steady pay check. Direct marketing firm LMG Global say that despite these challenges many people choose entrepreneurship because they believe it will bring them greater happiness and more success in the long run, as they often get to choose their own hours and they get to show their creative flair.

However, LMG Global also believes that there is a stereotypical view of entrepreneurs and how they should act that is not strictly true. The firm say that people often assume they need to be like the hot-tempered Alan Sugar as well as being single-minded and shut out opposing views to succeed in business. But LMG Global say that this is not the case and recent experiments have proved that being better at working with people and listening to others is much more likely to help a person gain funding and be a success in business.

Researchers at Aston University in Birmingham performed a number of experiments involving entrepreneurs to find out what it really takes to succeed in business. After completing a number of tests, the participants were split into three different groups, Gold, Silver and Bronze. Members of the Gold Group scored highly for working with others, communicating and presenting. Whereas, members of the Bronze Group were more introverted and less interested in collaborating with others.

These behavioral traits had a direct effect on how successful the entrepreneurs were in securing funding and investors. According to the survey 50% of those in the Gold Group who applied for finance secured it, while 46% did not apply. Compared to the Bronze Group where, 40% applied for funding and were turned down, while only 27% applied and were successful.

LMG Global is an outsourced sales and direct marketing firm based in Toronto. The firm specializes in delivering unique direct marketing campaigns on behalf of their clients. LMG Global connects with consumers via face-to-face marketing methods which lead to long-lasting and personal relationships between brand and consumer. This often helps improve customer acquisition, brand awareness and customer loyalty.

LMG Global supports entrepreneurs by running a Business Development Program. The program is designed to encourage aspiring entrepreneurs and teach them the skills needed to be successful business leaders including sales skills, leadership techniques, choosing a team, motivating a team and decision making.

About LMG Global: http://lmgglobal.org/about/

LMG Global is a sales and marketing firm specializing in direct marketing. The firm uses face-to-face marketing to improve their clients' customer acquisitions and generate a high ROI.

Follow @lmgglobal on Twitter and 'Like' them on Facebook.

# # #