Winmor Reveal Top 4 Industry Secrets to Slash Acquisition Costs

    NEW YORK, NY, January 07, 2015 /24-7PressRelease/ -- Reducing costs is not just a priority for small businesses, larger businesses also have to keep a tight hold on the purse strings if they are to continue their success and stay ahead of their competitors. As a business grows there is always a mounting pressure to attract new customers to support the growth and provide longevity for the business. Customer acquisition can be a costly process for all businesses no matter what the size. Small businesses with limited resources and expertise often run the risk of targeting the wrong markets, or failing to conduct adequate research into their consumers. Larger businesses can often miss the mark too when it comes to entering new markets and launching new products and despite their best efforts, expensive marketing campaigns can fall flat and fail to attract the volume of consumers they were hoping for. Sales and marketing firm Winmor believe that every business deserves to increase their customer acquisition rates without incurring high costs, and believe there are many benefits associated with doing so, such as:

- Reducing costs and increasing acquisition reinforces a positive company culture of improvement and refinement, which can then be transferred to other areas of the business.

- It also helps to avoid wasting vital funds, freeing up funds for other areas of marketing.

- It can maximize the competitive potential of a business, helping to push a business forward no matter the economic state.

About Winmor USA: http://www.winmorusa.com/

To help businesses reduce their acquisition costs, New York-based, Winmor, have shared their expert advice on how to keep costs low whilst at the same time increase quality.

Develop Profiles of Target Consumers
Targeting the wrong people is not only a waste of a business's time; it's also a waste of the consumer's time and can quickly damage a business's reputation. Winmor believe a business's ultimate goal should be to attract and retain and in order to do this they must have a clear picture of who their ideal consumer is. This is usually someone who has an immediate need for the product or service on offer and is likely to become brand loyal in the future. Once identified businesses can begin to conduct research to identify their key consumer groups and target demographics.

Reward Brand Ambassadors
Those who bring in word of mouth referrals and actively sing the praises of a brand deserve to be rewarded. Businesses should seek out these loyal consumers and offer something in return for their efforts.

Provide Customer Support
Customers are likely to leave if there is no support available to them and having a fast customer turnover is incredibly costly. Businesses should allocate funding to their support serviced in order to retain customers and avoid falling victim to negative reviews.

Utilize the Tools available
A lot of businesses now operate online; therefore it's important to ensure this approach is effective in terms of keeping customer happy. Ensuring online access such as login processes are simple will reduce the loss of consumers.

Winmor is a sales and marketing firm based in New York City. The firm offer businesses across the US effective and comprehensive direct marketing solutions specifically designed to increase customer acquisition and boost sales. The firm believe that personalizing the customer experience is key to attracting and retaining consumers, and regularly outsource their unique services to businesses looking to gain impressive acquisition results at a cost effective price.

Winmor is an outsourced sales firm that work on personalized direct marketing campaigns on behalf of their clients in order to deliver a high ROI.

Follow @WinmorUSA on Twitter and 'Like' them on Facebook.

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