Networking is Key to Business Success in 2015 Claim Marketing on 6th USA

    NEW YORK, NY, January 16, 2015 /24-7PressRelease/ -- Networking with like-minded business people who can offer their support and advice is extremely important for all business owners. But Marketing on 6th USA points out that for new business owners looking to build a reputation and a strong client base it is especially important. Networking allows business owners to build useful connections, to learn new skills and to possibly be introduced to new clients. This is extremely useful to businesses seeking advice and wishing to grow.

About Marketing on 6th USA: http://www.marketingon6th.com/about/

However, although important, Marketing on 6th USA points out that many business owners find networking to be an extremely stressful and difficult situation. Business owners can find the task of standing in a room full of strangers, feeling awkward and making small talk extremely daunting, especially for new and less confident entrepreneurs. There is a lot of pressure on entrepreneurs to impress, as the reputation of their business depends on it and this can sometimes make networking an uncomfortable experience for entrepreneurs.

To help and support new business owners, Marketing on 6th USA is offering their top tips to better networking:

Do the homework
Find out who is going to be at an event and make sure they are the right sort of people that will be beneficial for the business to connect with. Network with a purpose.

Don't arrive too early
The less people there are the more awkward it can be and the conversation will always get distracted as new people arrive.

Don't judge a book by its cover
Keep an open mind when it comes to meeting new people. Don't assume anything about anyone on the basis of their looks.

Read today's newspaper
Find out what the local and current topics in the news are so that they can be brought up in conversation. Asking for someone's opinion is a great way to get the conversation flowing and break the ice.

Don't just hang out with people you know
Although it can bring comfort to find someone familiar and cling onto them for the rest of the event this is not the idea of networking. Move around the room and meet new people. It might be challenging at first but the more it happens the easier it becomes.

Learn to ask open-ended questions
Ask better questions and get better answers - avoid questions that can be answered with a simple yes or no.

Take plenty of business cards
Don't turn up without any business cards, take plenty and dish them out.

Always have a pen
Write down notes on the back of a person's business card after meeting them that include: what action to take, what potential there is to do business, etc.

Wear something distinctive
Stand out from the crowd - still look smart, but make yourself memorable.

Hang out near the food
People are much more relaxed near the food. This is the perfect place to meet people.

Look for groups rather than individuals
It can be easier to approach a group rather than an individual. At least one person will introduce themselves and welcome you to the group.

Go with a specific outcome in mind
Set a specific objective for the event. For example: meet five new prospective clients.

Fast follow up
Follow up the next day and start building relationships, then the business will grow.

Marketing on 6th USA is an outsourced sales and marketing firm based in New York. The firm specialize in direct marketing campaigns designed on behalf of their clients. The firm connects with consumers on a face-to-face basis to build long-lasting relationships and increase their clients' customer acquisition, brand awareness and brand loyalty. Marketing on 6th USA regularly attend networking events with their leaders to network with other businesses and create strong business relationships.

Marketing on 6th USA specialize in directing unique marketing campaigns in order to generate quality sales and deliver a high ROI for their clients.

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