Capitol City Group Reveal Why Businesses Struggle with Strategy

    RALEIGH, NC, January 23, 2015 /24-7PressRelease/ -- There has long been a debate in businesses about whether or not strategy or execution is most important in steering a business towards success. Many business professionals who have entered the debate choose to stay on the side-lines, claiming that both are equally important however many have claimed that the execution is far harder that than strategy, therefore claiming it has more importance. Capitol City Group can understand how this assumption could have arisen, whilst over 99% of America's workforce is dedicated to execution only a very small minority of workers have ever been invited to work on the strategies of a project. Whilst implementing a company's strategy and ensuring quotas are met can be incredibly hard work Capitol City Group believe that if exposed to how strategies are created, these workers may change their position in the execution versus strategy debate.

About Capitol City Group Inc.: http://capitolcitygroupinc.com/who-we-are/

Capitol City group believe there are many factors contributing to why strategy is so hard for some businesses. The first of which is a fear of loss. In order to make way for new and better things businesses have to make sacrifices, whether this be giving up revenue in order to fund a new project or gain long term sustainability, losing old product lines, or even giving up customers who demand more than what a company has the means to provide. Letting go can be extremely difficult for a business and comes with its own set of risks and challenges which must be correctly dealt with if a business is to execute their approaches successfully. Strategy must also be coherent across all business avenues, and aligning these processes across all areas of a business can be difficult and time consuming. However, Capitol City Group believe that the most difficult part of strategy for businesses is the constant pressure to deliver more that their competitors, as even the best laid plans still have to potential to fail should a competitor deliver something more innovative and attractive to consumers.

Capitol City Group believe that despite the hard work put in by those in charge of execution, there is rarely a recovery from bad strategy. The firm believe that the best way to save a business strategy is for businesses to encourage a culture of creativity and innovation, allowing the executors to get involved in the strategic process. The firm believe that this approach will help a business run more efficiently and give each individual and deeper understanding of the inner workings of a business. Capitol City Group also believe that this approach will help to reveal new perspectives and keep a constant flow of fresh thinking within a business which will help to build stronger strategies in the future and act as damage limitation should a strategy fail to hit the desired mark.

Capitol City Group is a North Carolina based sales and marketing firm. The firm work with a wide range of businesses, helping them to reconnect with their consumers and build a strong and loyal customer base. Depending on the needs of their clients, the firm develop individual sales and marketing strategies for each client, designed to engage consumers and boost sales.

Capitol City Group is an sales and marketing firm that work on personalized methods of face to face marketing in order to drive a high ROI for their clients.

Follow @CapitolCityNC on Twitter and 'Like' them on Facebook.

# # #