GEM Pty Top 10 Tips for Business Success in Australia

    SYDNEY, AUSTRALIA, January 31, 2015 /24-7PressRelease/ -- With their head office based in Australia, GEM Pty have been growing steadily as a business and generating the resources and skills to be able to develop innovative marketing campaigns for a range of clients. Founded in early 2014, GEM Pty is now an established firm in the outsourced sales and marketing industry. Due to the rapid growth that the firm is experiencing and its goal orientated nature of business, GEM Pty has plans to expand deeper into the Australian market in the near future where they can expose clients to a market that is far and wide.

About GEM Pty: http://www.gemsydney.com.au/about-us/

Expanding further into the Australian market should in theory be an easy move. Australia has a large market size so there is room for the growth of a small company, the language will stay the same, people have the same culture and the firm will not have to adapt to a different way of life. But any expansion into a different country will have some challenges. GEM Pty reviewed an article in the New Zealand Herald, 7th Jan 2015, and has come up with their top ten tips to business success in Australia.

- Become familiar with the country. It is important to visit the country and see what others in the industry are doing.
- Limit the number of cities to expand into. Pick only one, maximum two cities and commit.
- Network. This will help the company gain knowledge and advice before the expansion.
- Use a local advisory board.
- Relocate. It is important to take people with you that know the client's brand and the company ethos.
- Define and stick to a niche market. Because of the market size in Australia, the company must have a specialization.
- Have savings. Australia is expensive and a business will need to have savings in order to set up.
- Look into partnerships. This can help getting a business started in Australia.
- Don't be afraid to leave. If Australia isn't the right choice for expansion, don't feel like a failure; just find a country that works for the business needs.

Founded by Australian entrepreneur, Alexandra Scowcroft, GEM Pty started out in the industry back in 2011 in London, gaining invaluable industry knowledge and experience. Since then, the firm and its Managing Director have been able to work alongside industry leaders in London, Nottingham and Sydney.

GEM Pty specialise in unique sales and marketing campaigns that are designed to offer a high ROI and generate quality sales for their clients.

Follow @PtyGEM on Twitter and 'Like' them on Facebook.

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