A.R. Discovery Warn Businesses to Review their Sales Processes Immediately

    JERSEY CITY, NJ, February 04, 2015 /24-7PressRelease/ -- The nature of sales has changed dramatically and sales and marketing firm A.R Discovery are urging businesses to review their sales processes now before it's too late. Not only are consumers now more savvy about how they spend their money due to the effects of the recession, there is also more brand information readily available to them online, meaning that by the time they meet with a brand representative they already know all the key information usually used in the sales pitch. A.R Discovery believe that by simply repeating information that consumers already know or rambling on about how great a product is many businesses are failing to engage with consumers and as a result many consumers are left feeling frustrated. The firm believe that in order to maintain strong customer relationships and sales revenue, businesses must implement new approaches in sales that ensure sales representatives are initiating meaningful interactions with all consumers.

About A.R Discovery: http://www.ardiscoveryinternational.com/

Instead of going straight in for the 'big sell' A.R Discovery are urging businesses to instead, ask their customers about the challenges they face and the outcomes they are trying to achieve through their products or services. The firm believe that in order to fully understand consumers today, sales representatives almost need to take on a dual sales and marketing role and make it a priority to understand markets, competition and positioning so they can gain an understanding of what it is they need to do to be successful. With the majority of consumers still reeling from the recession, spending on non-essential items and services has taken a knock, therefore sales representatives must provide honest information to consumers to justify them investing in their brand. True engagement is mutually beneficial, therefore businesses must look at their processes and review what it is that the customer is getting from the experience.

To improve customer engagement and help businesses transform their existing sales processes A.R Discover have offered the following tips:

- Take the time to understand a consumer's needs and goals, then involve the consumer in the problem solving process in order to jointly identify a solution.

- Share previous consumer success stories relevant to the consumers' own situation.

- Offer advice and support to the consumer so that the product or service works quickly and effectively and helps them achieve their ultimate goal.

- Reassess to check the consumer is still gaining value from the product or service.

A.R Discovery is a New Jersey-based sales and direct marketing firm that guarantees a high ROI to all their clients through quality consumer engagement. The firm believe providing a positive and memorable consumer experience is key to increasing sales and as such, the firm meet with consumers face to face on behalf of their many clients. A.R Discovery are able to develop stronger and more meaningful connections with consumers through this face to face engagement which helps to boost customer loyalty and raise a positive brand reputation for each of their clients.

A.R Discovery specialize in a personalized form of direct marketing in order to generate quality sales and a high return on investment for their clients.

Follow @AR_Discovery on Twitter and 'Like' them on Facebook.

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