O'Connor Marketing: Should You Outsource Your Customer Service and Sales?

    SYDNEY, AUSTRALIA, February 26, 2015 /24-7PressRelease/ -- Good customer service is vital in today's highly competitive business world. If the customer does not get treated how they would like to be with one brand they will simply go somewhere else. Social media has also increased pressure on brands to do well because a negative online review can not only encourage other customers to leave but it can also make it difficult to attract new customers in the future. If a customer has a good customer experience they are likely to return to the brand and this will encourage brand loyalty.

About O'Connor Marketing: http://oconnormarketing.com.au/about-us/

O'Connor Marketing believes that if businesses are struggling in these areas it can be a great idea to outsource. The firm has outlined why people would need to outsource customer service and sales:

What are the intentions and motivations?
The business's motivations and intentions have a big influence on the standard for success. Outsourcing customer service is a cost-effective and viable solution to meet these standards.

What are the future needs?
Seasonal fluctuations demand flexibility and scalability. The question is not about whether the business lacks anything but how it will compensate for loss. Outsourcing customer service means that there is no need to hire, train and then fire employees when the businesses sees these fluctuations as this would lose the business money, whereas outsourcing provides this service if and when it is needed and can be taken away at no cost to the company.

Are there adequate resources?
Outsourcing customer care comes with scalability and cost efficiency whereas in-house customer care needs to have the capability to adjust to demand or reduce calls.

Do the customers care where the service is from?
The truth is that most customers probably don't as long as the service is good and that their questions can be answered. As long as the service serves the needs of the customers then customers will not be too bothered if that is being outsourced.

O'Connor Marketing is an outsourced sales and marketing firm based in Sydney. The firm provides personalised outsourcing solutions that include great customer service. O'Connor Marketing represent their clients' brands on a face-to-face basis which gives them the opportunity to make personal and long-lasting relationships with consumers, as well as resolve any problems or queries they have about the brand, product or service. The firm believes that this one-to-one connection is the best customer service available and leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

O'Connor Marketing specializes in a personalized direct marketing service that is designed to generate quality sales and deliver a high ROI for their clients.

For more information Follow @OMCAustralia on Twitter and 'Like' them on Facebook.

# # #