All Press Releases for April 04, 2015

Alba International Promote a Fun & Upbeat Work Atmosphere

Alba International is a direct marketing firm based in Sydney. The firm have always promoted working in a fun and upbeat environment and outline the reasons why below.



    SYDNEY, AUSTRALIA, April 04, 2015 /24-7PressRelease/ -- Humans are social creatures and people who have fun at work are more innovative, less fearful of change, more productive and more focused. Alba International believe that having fun at work is important for a good company culture and creates a healthy environment where people can be the best they can be. Alba International also states that it creates closer relationships between managers, leaders and workers and can make a person perform 31% better.

About Alba International: http://www.albainternational.com.au/

Having a strong company culture is important. In a recent article online, (The Drum 19th March 2015), Volkswagen's legendary 'fun theory' was analysed. This fun theory was a series of experiments that found people are much more likely to do what is asked of them if the task fun. For example, the 'car marque' successfully encouraged 66% more people to use a flight of stairs over an escalator simply by turning the stairs into a giant piano. Littering was also reduced, by making a rubbish bin sound like a 50ft deep well. Fun has power.

In addition to fun, having a strong company culture is important. Corporate culture is becoming increasingly important in the war for talent and retention at companies of all types around the world. Company culture is the personality of a company and it cannot be faked. A company culture can be revealed through social media, review sites and word of mouth; if a company has a strong culture, more people will want to be associated with it.

Alba International believes that in business it is important to catapult oneself into the surrounding culture and network with business owners who share the same vision. The firm ensures that their sales force works in a happy and supportive environment. This supportive environment is lead by Managing Director James Watson and his sales force of top sales professionals. Individuals within the sales and marketing sector at Alba International have regular access to mentors and business support to help them grow into top sales professionals.

Alba International is a direct marketing and sales firm that champions excellence and professionalism. Alba International realise that consumers today have so much choice and need to feel reassured that brands are catering for their needs. This is where the firm lead and manage clients marketing campaigns. Working for a range of local and national clients, Alba International offer services that increase sales, enhance brand awareness and secure leads. And the firm understand exactly what consumers want and so they tailor their campaigns to suit their every need and desires.

Alba International strategically develops innovative direct marketing campaigns that are presented to consumers in engaging methods that are memorable.

For more information Follow @AlbaInterPty and 'Like' them on Facebook.

# # #

Contact Information

James Watson
Alba International Pty
Sydney, New South Wales
Australia
E-Mail: Email Us Here
Website: Visit Our Website